Influencer Marketing Specialist

Location: Chicago

Company: Sprout Living

Department: Marketing

About Us

At Sprout Living, we are passionate about providing high-quality, wellness-focused products to inspire healthier living. As a leading consumer packaged goods (CPG) brand, we are dedicated to transparency, innovation and delivering exceptional customer experiences.

Position Overview

We are seeking an Influencer Marketing Coordinator to join our dynamic marketing team. This role is essential in driving brand awareness and revenue growth by managing and expanding our influencer partnerships, affiliate programs, and social media collaborations. The ideal candidate is highly organized, creative, and data-driven, with experience in social media marketing and familiarity with platforms like GRIN, Klaviyo, and others that facilitate influencer and affiliate management.

Key Responsibilities

Influencer Marketing:

• Identify, recruit, and onboard influencers that align with our brand values and target audience.
• Build and maintain strong relationships with influencers, creators, and brand ambassadors.
• Negotiate contracts, manage budgets, and ensure deliverables are met within deadlines.
• Collaborate with influencers to create engaging, on-brand content for social media platforms, blogs, and other channels.

Affiliate Program Management:

• Develop and manage our affiliate marketing program, including recruitment, onboarding, and ongoing support of affiliates.
• Monitor performance metrics, analyze results, and optimize strategies to drive affiliate revenue growth.
• Ensure affiliates have the resources and support they need to succeed, including promotional materials and timely payments.

Social Media Marketing Support:

• Assist in planning and executing social media campaigns to amplify influencer and affiliate initiatives.
• Monitor social media trends and identify opportunities for collaboration and engagement.
• Collaborate with the social media team to ensure cohesive messaging across all platforms.

Platform Management:

• Utilize tools such as GRIN, Klaviyo, Google Analytics, and social media analytics platforms to track and report on campaign performance.
• Maintain a database of influencer and affiliate contacts, performance data, and collaboration history.

Collaboration & Communication:

• Work closely with the marketing team to align influencer and affiliate initiatives with broader brand campaigns.
• Act as a liaison between influencers, affiliates, and internal teams to ensure smooth communication and execution of projects.

Qualifications

Experience:

• 2+ years of experience in influencer marketing, affiliate program management, or social media marketing.
• Prior experience with wellness or CPG brands is highly preferred.

Technical Skills:

• Proficiency in tools such as GRIN, Klaviyo, Google Analytics, Canva, and social media management platforms (e.g., Sprout Social, Hootsuite).
• Strong understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and their best practices.

Soft Skills:

• Exceptional organizational skills and attention to detail.
• Strong communication skills, both written and verbal.
• Ability to multitask, prioritize, and work in a fast-paced environment.
• Creative thinker with a passion for storytelling and building relationships.

Education:

Bachelor’s degree in Marketing, Communications, or a related field is preferred but not required.

We look forward to hearing from you!

Job Type: Full-time

Pay: From $55,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Location:

• Chicago, IL (Required)

Work Location: Remote