Klaviyo Marketing Specialist / Email Marketing Automation Manager
LOCATION
Houston, Texas
QUALIFICATIONS
1-2 years of experience in email and SMS marketing, expertise in Klaviyo, strong business acumen, excellent communication skills, and commitment to high standards of excellence.
RESPONSIBILITIES
Develop and optimize email and SMS campaigns with Klaviyo, align marketing strategies, analyze campaign performance, collaborate across departments, and manage the execution of drip campaigns.
INDUSTRY
Health and Fitness
SHORT DESCRIPTION
Join My Fit Foods as a marketing professional to create engaging email and SMS campaigns, driving customer engagement and conversions while supporting the brand's growth in health and fitness.
Are you ready to flex your marketing muscles and help build a brand that's changing lives through health and fitness?
My Fit Foods is looking for ONE person who has in-depth knowledge of Klaviyo who can help us create killer email and SMS campaigns that engage and convert.
We’re not your average company—My Fit Foods is a fast-growing, results-based operation with locations in Houston, Denver, and Portland. We’re all about meal prep, education, accountability, and helping people live healthier, fitter lives. As a startup in growth mode, we’re looking for someone who IS business-savvy, fitness-obsessed, and ready to make an impact. If you thrive in a fast-paced environment and love to take initiative, this role is perfect for you!
Why Join My Fit Foods?
We currently operate 7 retail locations and have big plans to go nationwide. We’re all about fueling healthy lifestyles through smart nutrition, and we need someone who’s ready to grow with us. As part of our team, you’ll have a direct hand in shaping our brand and driving measurable success in the health and fitness space.
Key Responsibilities:
- Klaviyo Mastery: Develop, implement, and optimize segmented email, SMS, and push notification campaigns with Klaviyo to engage customers and drive online sales.
- Strategic Planning: Align all communication flows with broader marketing strategies, working closely with our social media efforts and agency promotions.
- Data-Driven Decision Making: Regularly analyze campaign performance, leveraging insights to make real-time adjustments that improve engagement and conversion rates.
- Cross-Functional Collaboration: Collaborate with teams across the company to ensure smooth integration of marketing initiatives and strategies.
- Campaign Monitoring: Manage the scheduling, execution, and monitoring of drip campaigns and customer journey flows, focusing on engagement and conversion.
- Interdepartmental Communication: You'll report to our CEO and work closely with the CEO's Executive Assistant and Design team.
Qualifications:
- Direct Marketing Background: Deep experience in email and SMS marketing, with a proven track record of creating effective drip campaigns. 1-2 years minimum required.
- Klaviyo Expertise: Hands-on experience setting up and optimizing Klaviyo flows to increase customer lifetime value. 1-2 years minimum preferred.
- Business Acumen: You are well-versed in the marketing metrics that matter and can tie efforts to measurable business results.
- Proactive & Professional Communicator: You excel at balancing professionalism with human connection, always keeping the big picture in mind.
- High Standards of Excellence: You take pride in the quality of your work and are committed to delivering outstanding marketing outcomes.
- Based in Houston: We're looking for someone local who’s committed to helping grow My Fit Foods into a leading brand in the health and fitness space.
This is more than just a marketing role—it’s your chance to help shape the future of My Fit Foods and leave your mark on a growing brand. Let’s build something great together!
My Fit Foods - Fueling a Healthier You.
Job Type: Full-time
Pay: $60,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Vision insurance
Schedule:
- Monday to Friday
Application Question(s):
- What has been your most successful marketing campaign on Klaviyo and what was your process for refining your campaign?
- What data do you use to drive your business decisions and how often do you check your data?
- My Fit Foods is a results based company that regularly talks about nutrition, fitness, and health. How do you apply those values in your regular routine and what makes you confident that you can incorporate those principles into all future material if you worked here?
- In detail, explain what makes you a Klaviyo expert.
Work Location: In person
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