Intone Networks logo Intone Networks

Lead Consultant

Contract Fl, FL, United States of America
120,112 - 152,089 (Yearly) Added 4 hours, 37 minutes ago
Summary

LOCATION

Remote (Client based in Florida)

QUALIFICATIONS

Bachelor's degree in business, marketing, analytics, or related field; MBA or advanced degree preferred. 10+ years of experience in strategy development and marketing analytics, with proven leadership of large-scale projects.

RESPONSIBILITIES

Lead the development of a North Star Vision for Marketing Reporting & Analytics, conduct client interviews, create mock-up dashboards, perform gap analysis, develop an implementation roadmap, collaborate with cross-functional teams, and communicate with executive stakeholders.

INDUSTRY

Insurance and Marketing Analytics

SHORT DESCRIPTION

Seeking a visionary Leader to drive the marketing analytics strategy for an insurance client, leading a team to create a future state vision and actionable roadmap.

Lead Consultant 5 Months Client sits in Florida Only USC and GC Active linkedin and Dl copy Client capgemini Location: Remote Details: Overview: Looking for a lead with depth and expertise about Insurance Marketing across all channels (DM, email, SEO/SEM, on page, social media, paid placement, affiliate) Marketing & Sales KPIs and reporting, ad-hoc research analyses for marketing and performance, FS insurance experience, must have great leadership and facilitation skills to lead discussions with the client. We are seeking a highly experienced and visionary Leader to drive the development of a North Star Vision for a future state Marketing Reporting & Analytics Center of Excellence for our insurance client. This role will involve leading a cross-functional team to align on a future state vision, create illustrative mock-up dashboards, perform a gap analysis, and develop an implementation roadmap. Responsibilities: •Lead the development of a North Star Vision for the Marketing Reporting & Analytics Center of Excellence. •Conduct client interviews across Marketing, Sales, Product, Analytics, and Technology divisions to gather insights and align on the future state vision. •Oversee the creation of mock-up (non-production) dashboards to illustrate the future state vision. •Perform a comprehensive gap analysis from the current state to the future state vision. •Develop a detailed implementation roadmap to achieve the future state vision. •Collaborate with project managers, business analysts, business intelligence, and visualization experts to ensure successful project execution. •Provide strategic guidance and thought leadership throughout the project lifecycle. •Ensure alignment with the client's business objectives and strategic goals. •Communicate effectively with executive stakeholders to secure buy-in and support for the project. Required Qualifications: •Bachelor’s degree in business, Marketing, Analytics, or a related field; MBA or advanced degree preferred. •10+ years of experience in strategy development, consulting, or a related field, with a focus on marketing analytics and reporting. •Proven track record of leading large-scale, cross-functional projects and initiatives. •Strong understanding of marketing, sales, product, analytics, and technology functions within an organization. •Excellent analytical, problem-solving, and decision-making skills. •Exceptional communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels. •Experience with business intelligence and data visualization tools (e.g., Tableau, Power BI) is a plus. •Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.

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