Altoona Curve

Manager, Digital Marketing & Partnership Management

Full Time • Altoona, PA, United States of America

46,595 - 59,000 (Yearly) Added 20 hours, 45 minutes ago

Summary

LOCATION

Altoona, PA

QUALIFICATIONS

Proven experience in managing and creating content for social media platforms, proficiency in email marketing, strong organizational and interpersonal skills, and familiarity with partnership agreement execution. Proficient in Microsoft Office Suite and CRM systems, with creative tools knowledge being a plus.

RESPONSIBILITIES

Oversee social media content creation, manage paid advertising, assist in partnership activations, ensure fulfillment of partnership elements, organize proof of performance materials, and maintain updated records of sponsorship inventory and promotional items.

INDUSTRY

Sports and Entertainment

SHORT DESCRIPTION

The Manager, Digital Marketing & Partnership Management will develop engaging content for social media and oversee corporate partnership activation while ensuring seamless execution and community engagement.

Job Title: Manager, Digital Marketing & Partnership Management
Reports to: Director, Marketing, Fan Experience, & Special Events
Contract type: Permanent, full-time
Hours: Mon-Fri as required, weekends and holidays as needed
Location: Altoona, PA

About the Altoona Curve:

The Altoona Curve, Double-A affiliate of the Pittsburgh Pirates, have delighted fans since 1999 at People’s Natural Gas Field. With a legacy of developing Major League talent and hosting family-friendly events, the Curve combine thrilling baseball with strong community ties. The Altoona Curve are a proud member club of Diamond Baseball Holdings (DBH). DBH was formed in 2021 to support, promote, and enhance Minor League Baseball through best practices, professional management, innovation, and investment.

Position Overview:

The Manager, Digital Media & Partnership Management will oversee engaging content creation for social media and email campaigns while supporting the activation and fulfillment of corporate partnerships. Ideal candidates are detail-oriented, collaborative, and skilled at managing multiple projects to ensure seamless execution and strong community impact.

Essential Job Duties & Responsibilities:

Social Media

Management and content creation for organic postings on Facebook, X, Instagram, TikTok, LinkedIn and YouTube
Management and content creation for paid advertising on Meta (Facebook and Instagram)
Create the content and schedule for email blasts

Partnership Management and Activation

Assist with partnership activations including, gamedays and non-gamedays
Ensure that all elements of partnerships are fulfilled and documented
Responsible for all POP photos as assigned by the Director of Corporate partnerships
Assist in maintaining a spreadsheet with all active and available inventory as needed
Work with Creative Services team and Director of Corporate partnerships to create all proof of performances
Handle pregame tour for Kunzler team captain prior to each home game
Ensure that all staff meals are delivered to the proper areas and cleaned up afterwards
Ensure that photos of all available inventory are accessible for graphic designers to create sales pitches
Ensure that photos of all group areas are up to date and available to be used for marketing and promotions teams
Making sure promotional items are distributed for exit giveaways and giveaway sponsors receive their items on the day of their partnership
Ensure that pregame and radio interviewees are prepared and in the correct areas at the time of their interviews
Photos of all first pitches distributed to ticket sales and corporate sales reps to send to group leaders and sponsors following game dates
All POP photos need to be organized into proper sponsorship folders to ensure accurate POP’s and speed up the creation process
Updating Master POP list for corporate sales and graphics departments
Transition into a role of completing all MiLB POP’s in 2026
Assist in the creation of new inventory for reps to sell
Collaborate and regularly communicate internally with all departments to fulfill all partnership assets
Ensure all in-stadium signage is in good condition and work with marketing, sales and creative team to update signage that is old or in disrepair

Minimum Qualifications:

Proven track record of managing and creating content for multiple social media platforms, including Facebook, X, Instagram, TikTok, LinkedIn, and YouTube.
Experience with paid advertising on Meta platforms is a plus.
Strong understanding of email marketing, including content creation, scheduling, segmentation, and analytics to drive targeted campaigns.
Experience in executing and fulfilling partnership agreements, including tracking deliverables, organizing proof of performance (POP) materials, and maintaining accurate records of sponsorship inventory.
Ability to manage gameday and non-gameday partnership activations, including coordinating pregame tours, staff meals, promotional giveaways, and ensuring all sponsor commitments are met.
Exceptional organizational skills with the ability to manage multiple projects simultaneously, maintain detailed records, and ensure timely delivery of partnership and marketing assets.
Strong interpersonal skills with a history of working collaboratively across departments (e.g., marketing, sales, creative services) and maintaining relationships with external partners.
Proficiency in Microsoft Office Suite, CRM systems, and experience with creative tools or software (e.g., Adobe Creative Suite) for managing and documenting partnership assets.
Willingness to work evenings, weekends, and game days as required, with the ability to troubleshoot and address unexpected challenges effectively.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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