Manager Marketing And Outreach

Are you a strategic marketer with a passion for elevating brand visibility and driving growth through impactful campaigns and events? If you thrive in B2B marketing and have a deep understanding of the life sciences industry, we’d love to hear from you!

The Location: Taconic Biosciences is seeking a Manager Marketing and Outreach to join our high-performing Marketing team in this hybrid position. This position works primarily remote (90%) with ad hoc needs to visit our US sites. Ideal candidates will reside within 3 hour driving proximity to our NY.

The Pay Range: $92,000 - $98,000. Exact compensation may vary based on several factors. These factors include geographic location, experience, training, education, and local market conditions and could exceed the advertised salary range, however, please note that the upper end of the range is not guaranteed to be offered.

What we offer:

• Insurance within 30 days or less which includes options for medical, dental, vision, pet insurance and more!
• 20 days paid time off plus 6 additional holidays and 1 floating holiday
• Annual Bonus Program
• Work life balance
• 401(k) plan with up to 4% employer match
• Tuition reimbursement
• Career advancement opportunities
• Commitment to training and providing you with the skills you need for success
• All employees receive access to 24/7 telemedicine (including mental health), short- and long-term disability and life insurance

If you are looking for a rewarding career and the opportunity to grow, apply today!

The Role:
Elevate Taconic Bioscience’s brand and visibility through marketing and events strategies. Develop and execute strategic marketing plans to enhance brand recognition, foster customer relationships, and drive growth. Manage corporate events engagement strategy while maintaining strong relationships with vendors, sponsors, and other related media partners. Support demand generation through content syndication strategies, including email campaigns, webinars, and other sales-enabling activities. The ideal candidate will benefit from having a working knowledge and/or professional experience with B2B marketing activities combined with a deep understanding of the life sciences industry to effectively promote the organization’s products and services.

Core Responsibilities:

Marketing Strategy and Campaigns

• Develop and implement integrated marketing strategies aligned with organizational goals and industry trends.
• Oversee the creation of compelling marketing materials, campaigns, and content tailored to pre-clinical drug discovery audiences.
• Lead content development for virtual and in-person events, sales initiatives, and time-sensitive promotions.
• Create a monthly marketing newsletter to promote key products and services.
• Support and execute virtual and in-person event plans to maximize exposure and ensure efficient workflow for incoming sales leads.
• Collaborate with Product Management, Sales, and other teams’ collateral development and event-related activities.

Events and Outreach

• Manage global event planning and trade show engagement strategies, from conception to execution, including securing booth and materials, lead capture process, and pre-event trainings.
• Identify and recommend continuous improvements for all booth properties and convention assets.
• Represent the organization at industry conferences, trade shows, and networking events.
• Identify opportunities to elevate the brand through speaking engagements at conferences, webinars, and virtual events.

Cross-functional Collaboration and Execution

• Work in close collaboration with multiple teams across the company to identify and create strong, timely content supporting marketing objectives.
• Collaborate with cross-functional teams, including sales and product development, to align marketing efforts.
• Support deliverables associated with the sales enablement process.
• Execute marketing objectives as assigned by the Director of Marketing Communications to advance business goals.

Research, Analytics, and Vendor Management

• Conduct market research to identify emerging opportunities and competitive trends.
• Track and analyze marketing campaign performance, providing actionable insights to optimize results.
• Produce project retrospectives to evaluate event ROI and success.
• Negotiate contracts and manage relationships with outside vendors.

Thought Leadership and Communication

• Coordinate speaking engagements via webinars, live presentations, and other outlets for thought leaders.
• Support social media, email marketing, and event coordination efforts to amplify the organization’s reach and influence.

Education and Experience:

• Bachelor’s degree (B.A.) in marketing, communications, or a related field, or equivalent technical/managerial experience.
• Minimum 5 years of marketing experience, with a focus on strategy development, campaign execution, and event planning.
• Prior supervisory experience.
• Proven ability to develop and implement integrated marketing strategies aligned with organizational goals and industry trends.
• Experience managing global event planning and trade show engagement, including lead capture, pre-event training, and asset management.
• Demonstrated success in cross-functional collaboration, working with sales, product management, and other teams to align marketing initiatives.
• Strong analytical skills, with experience conducting market research, tracking campaign performance, and evaluating ROI.
• Excellent communication skills, including the ability to craft compelling content, deliver presentations, and engage with diverse internal and external audiences.
• Proficiency in managing vendor relationships, negotiating contracts, and coordinating thought leadership opportunities such as webinars and speaking engagements.

Travel:
Occasional travel is required, generally 2-5 trips each year.

Physical Demands:
Some physical exertion is required such as long periods of standing, recurring bending and lifting, and/or lifting of items up to 25 pounds. Reasonable accommodations may be made for individuals with disabilities.

Allergen Disclosure:
Due to the nature of the work performed at Taconic, employees may be exposed to allergens in the workplace, even if their positions do not involve the direct handling of animals or animal bedding. While individuals with preexisting allergies and/or asthma may be particularly sensitive to these exposures, anyone can experience a reaction.

About Us:
With a history of over 65 years of excellence, Taconic Biosciences is a global team of the best problem solvers in the industry. We partner with our clients to develop winning research strategies that accelerate the discoveries for prevention and treatment of disease.

Taconic employees all over the world show up every day to deliver the best solutions for our clients while caring for ourselves, each other, and especially our animals. If you are a respectful, compassionate individual with a can-do attitude and a desire to do the right thing, we want you to join us!

Better Together at Taconic
Inclusion, Diversity, Awareness & Action. Taconic Biosciences is taking an active and intentional role in creating a company culture that encourages and appreciates the uniqueness in all people. Being you is what allows you to bring your best self to work. We are committed to ensuring that Taconic is a safe and fair workplace for everyone because it’s our differences that make us stronger. We are better together.

Taconic Biosciences is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, or protected veteran status.

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