Marketing Analyst, Private Investing
LOCATION
Boston, London, Singapore, Tokyo (Global Marketing function)
QUALIFICATIONS
Experience in private investing, strategic marketing, strong communication skills, and the ability to collaborate with product management, compliance, and client services.
RESPONSIBILITIES
Implement event strategies, oversee event logistics, manage internal and external communications, develop branding strategies, create marketing materials, and analyze feedback to enhance marketing effectiveness.
INDUSTRY
Investment Management
SHORT DESCRIPTION
The Private Investing Marketing Analyst will support the Global Marketing team to effectively position and communicate private investing capabilities, managing events, branding, and communications for institutional clients.
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Event strategy and execution
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Responsible for coordination and implementation of event strategy and execution.
- Oversee the formulation and implementation of the event strategy for all conference sponsorship and hosted events, including our annual meeting, that assist with brand awareness, deal sourcing, and fundraising efforts.
- Oversee and coordinate all aspects of event logistics, including registration and attendee tracking, support for presentations and materials, and conducting pre- and post-event evaluations. Additionally, manage the budget, negotiate contracts, and liaise with vendors and suppliers. Occasionally serve as the on-site point of contact.
- Create and own a repeatable system for gathering feedback on event success and attendee experience to guide future event planning and participation.
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Responsible for coordination and implementation of event strategy and execution.
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Communications and Branding
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Internal communications:
- Regularly socializing marketing activities to broader business partners including but not limited to press mentions, quarterly summaries, new content, quarterly measurement highlights. etc.
- Collaborate with investment product fund services team and product marketing on sales training and support, and with client services group on regular distribution of new materials
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External communications & Brand
- Partner with marketing strategist to develop and implement public relations strategies to enhance the platforms public image, including management of paid media.
- Ensure consistent and clear messaging across all external communications
- Collaborate with the marketing team to support promotional campaigns and initiatives.
- Assist in the creation and dissemination of marketing materials.
- Collect and analyze feedback from external communications and branding efforts.
- Report on the effectiveness of communication strategies and suggest improvements.
- Analyze, monitor, and provide feedback on industry and peer trends to ensure content and positioning are differentiated, relevant and compelling
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Internal communications:
Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and/ or Incentives, if eligible. In addition, we offer a comprehensive and high value benefit package to meet the unique needs of our employees and their families, and we are committed to fostering a flexible work environment that enables employees to thrive personally and professionally. Examples of our benefits include retirement plan, health and wellbeing, dental, vision, and pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition/CFA reimbursement and paid time off (leave of absence, paid holidays, volunteer, sick and vacation time)
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