Marketing Associate
LOCATION
Not specified; 10-15% travel required for business needs.
QUALIFICATIONS
Bachelor’s degree in Marketing, Business, Life Sciences, or related field; 0-2 years of experience in product marketing/marketing operations, preferably in regulated environments; proficiency in Microsoft Office Suite; strong communication skills.
RESPONSIBILITIES
Support PADCEV marketing operations, deliver sales and marketing materials, manage inventory and logistics, oversee CRM processes, and assist in promotional material reviews and knowledge management activities.
INDUSTRY
Pharmaceuticals, specifically Oncology.
SHORT DESCRIPTION
Join Pfizer as an Oncology Marketing Associate to drive marketing efforts for PADCEV, a key bladder cancer treatment, supporting cross-functional teams to enhance brand success and patient support.
In this dynamic position, you will be at the heart of our marketing operations, ensuring the seamless execution of key activities that boost brand awareness and fuel growth. You'll have the chance to work closely with the US PADCEV team including sales, marketing, digital, legal, regulatory and cross-functional teams to enhance marketing effectiveness.
The role also offers a valuable opportunity to gain experience directly supporting senior marketing colleagues, learning the intricacies of Pfizer’s Oncology business, and making a direct impact on resources that support patients and healthcare providers.
- Support PADCEV’s marketing operational activities to support brand success
- Delivery of sales materials to the field
- Deployment of marketing materials through various channels – field, digital and others
- Manage communications between marketing and internal partners
- Inventory & Print Management of Promotional Materials
- Take charge of print logistics, drop shipment plans, and webstore inventory
- Oversee marketing material inventory execution at warehouses
- Identify and address inventory issues and initiate re-approval processes for near-expiring materials
- Execute operational budget activities including monthly spend reconciliations, creation of SOWs and amendments, etc.
- Manage brand-level webstore activities and communications
- Provide tactical CRM support through overseeing processes for Commercial promotional/non-promotional materials, including lifecycle management
- Own CRM re-approval workflows and route materials through MLR process
- Monitor marketing materials under review, ensure all comments are addressed, and confirm incorporation of required changes
- Support Marketing teams in knowledge management related activities
- Bachelor’s degree in Marketing, Business, Life Sciences, or a related field is required
- 0-2 years of work experience or related university-level coursework, internship, etc. in product marketing/marketing operations in a highly regulated environment
- Basic understanding of marketing principles and practices
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to contribute to organizational infrastructure projects that enable business driving creative excellence via breakthrough campaigns for products
- Delivery of organizational improvement initiatives that directly enhance the impact and effectiveness of product marketers
- Capable of translating business goals and product marketer pain-points into process improvements
- High attention to detail and commitment to excellence in execution
- Excellent communication and people engagement skills across a matrixed organization
- Business acumen with ability to link creative strategy to commercial metrics and convey insights and optimization to peers
- Previous pharmaceutical experience a plus
- Process improvement and analytics experience
- Lifting, sitting, standing, walking, bending, ability to perform mathematical calculations and ability to perform data analysis
- 10-15% travel required, consistent with business requirements
- Last date to apply is December 11, 2024
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