Marketing Associate
LOCATION
Fully remote/work-from-home position based in South Florida.
QUALIFICATIONS
Bachelor's degree in Marketing/Communications or related field, 3 years of experience in a B2B or B2C marketing role, proficiency in CMS (WordPress), Marketing Automation, and CRM tools (SalesForce, Hubspot, Pardot preferred), exceptional communication skills, and ability to manage multiple clients.
RESPONSIBILITIES
Execute marketing goals for clients, manage campaign strategies, handle client requests, implement email marketing, analyze website performance using Google Analytics, prepare client presentations, ensure quality assurance of content, and manage third-party vendors.
INDUSTRY
Marketing Consulting Services
SHORT DESCRIPTION
The Marketing Associate will be integral to the execution of marketing strategies for clients, focusing on collaboration, efficiency, and data-driven solutions in a fast-paced, remote environment.
Marketing Associate
South Florida-based company
Position is fully remote/work-from-home
Wild Coffee Marketing is a Marketing Consulting Firm that works closely with our clients to develop effective marketing strategies all the way through implementation. With a strong emphasis on digital marketing, we develop high-impact strategies, design and develop large-scale dynamic websites and offer our clients a complete suite of marketing outsourcing services. We are a small, tight-knit distributed team passionate about helping our clients grow, working together as a group, and using data-driven strategies as the basis of all we do.
Position Description:
The Marketing Associate is responsible for the day to day execution of the marketing goals and objectives of the firm’s clients. As a direct report to the Senior Marketing Consultant, this generalist position will be key in maintaining workflow of all projects on task and on-time while collaborating with WCM’s internal shared resources teams to ensure accountability, efficiency, alignment and planning. The Marketing Associate should be highly organized, a nimble problem-solver, quick-learner, tech-savvy and able to work in a fast-paced highly productive environment.
Your responsibilities:
- Tactical campaign strategy planning, analysis, creative input and review
- Manage on-going Client requests; Create and maintain production timelines and deliverables
- Write thorough, well-organized and easily digestible project briefs and meeting recaps
- Implement email marketing campaigns (journey mapping, cadence, database management, platform proficiency)
- Use Google Analytics to analyze website visitor behavior (Google suite certification a plus!) and track website-related KPI’s
- Provide reporting as needed for client campaigns (experience using agency analytics a plus!)
- Provide support for client presentation materials, including PPT and Google Slides including quarterly and annual client reviews.
- Provide excellent Quality Assurance and editing to all creative & content outputs
- Attend client meetings and participate in presenting client campaign strategies, results and other updates
- Manage third party vendors as needed
Requirements:
- Bachelor’s degree in Marketing/Communications or related field required
- 3 years experience in a B2B or B2C marketing role
- CMS (WordPress), Marketing Automation, CRM (SalesForce, Hubspot, Pardot, Insightly, Zoho) experience preferred
- Exceptional verbal and written communication skills
- Demonstrate good judgment and uncompromised integrity; comfortable navigating ambiguous and changing situations
- Entrepreneurial spirit with start-up mentality and extreme client focus
- Understanding of marketing strategy fundamentals
- Ability to switch gears quickly and work with multiple clients
- Franchise experience a plus
About Wild Coffee Marketing:
At Wild Coffee Marketing, we've developed a proven approach to help businesses realize their full potential. Our consulting process is unique. We are thinkers, and we are doers. We work on the big ideas with you and then handle all of the execution. We are not an agency. Instead, we work as extensions of our clients’ teams. In fact, we are the part of your team that is accountable for creating and executing ideas that produce results that fuel growth. That's the Wild Coffee way.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Vision insurance
Schedule:
- 10 hour shift
- 8 hour shift
- Monday to Friday
Education:
- Bachelor's (Required)
Experience:
- Marketing: 2 years (Required)
Work Location: Remote
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