WisdomTree

Marketing Automation Associate

Full Time • New York, NY, United States of America

110,000 - 120,000 (Yearly) Added 1 month ago

Summary

LOCATION

Remote (with flexible work options from New York City headquarters)

QUALIFICATIONS

Undergraduate degree (preferably in business, economics, or marketing), 3+ years of relevant digital marketing experience, proficiency in Salesforce Marketing Cloud or similar platforms, strong Excel skills, and a data-driven mindset.

RESPONSIBILITIES

Support the U.S. Marketing team in executing email campaigns, build and proof emails in a CRM, ensure quality checks, manage campaign pipelines, analyze data using Excel and Salesforce, and develop efficiencies in processes.

INDUSTRY

Financial Services and Digital Marketing

SHORT DESCRIPTION

The Marketing Associate will assist in the execution and analysis of email marketing campaigns at WisdomTree Investments, requiring strong organizational skills and adaptability in a dynamic environment.

WisdomTree Investments is seeking a Marketing Associate with at least 3 years agency or client-side experience in Digital Marketing. Must have a basic understanding of data tables and strong data manipulation skills.

The ideal candidate will be an individual who is flexible and adaptable to change as our business grows and develops. Capable of running and managing multiple projects, you should enjoy variety and demonstrate high levels of organization whilst at all times prioritizing your workload to meet deadlines and key objectives.

Excellent attention to detail and high-level of accuracy are a must as is the ability to communicate effectively with all teams and departments.

Success in this role would be achieved by:

- Support the U.S. Marketing team to ensure email campaigns are completed and deployed on time.
- Build, proof, and revise emails and templates in a CRM platform.
- Constant, detailed communication with key members of the marketing team to ensure quality and success of emails.
- Complete quality assurance checks on every email campaign.
- Utilize Salesforce, Excel, and or database objects to modify and update subscriber lists and create segmentation groups.
- Develop and document efficiencies in current and future processes.
- Co-manage campaign pipeline to ensure all campaign components are in place to ensure smooth campaign launches.
- Data analysis and ability to work in Excel, SFDC, and provide input for writing requirements for SQL queries
- Develop skillset of Email Sending Platform through training and obtaining certification.

Experience and required skill set:

- Undergraduate degree (preferred focus on business, economics, or marketing)
- 3+ years of relevant experience
- Experience using email sending programs such as Salesforce Marketing Cloud, Eloqua, or Marketo.
- General understanding of email Marketing best practices, Sales processes, and Sales development tools
- The ability to be self-driven and engaged in a fully remote work environment
- Excellent logical reasoning and analytical mindset to effectively assess and communicate metrics.
- Experience prioritizing multiple requests, Strong organizational and interpersonal skills
- Proficiency in Excel (V and X Lookups Pivot tables)
- Passionate about the digital landscape with desire for continuous learning and development.

Additional desired skills and experience:

- Financial services experience
- Basic knowledge of SQL, CSS and HTML
- Experience working within a startup product environment
- Understanding the end-to-end data flows across Marketing and Sales tech stacks.

$110,000 - $120,000 a year

The base salary range for this position is $110,000 - $120,000 annually. In addition, employees are eligible for an annual discretionary bonus and competitive benefits package. Total compensation may vary based on factors such as location, role, company, department, experience and individual performance.

About Us:

WisdomTree is a global financial innovator, offering a well-diversified suite of exchange-traded products (ETPs), models, solutions and products leveraging blockchain technology. We empower investors and consumers to shape their future and support financial professionals to better serve their clients and grow their businesses. WisdomTree is leveraging the latest financial infrastructure to create products that provide access, transparency and an enhanced user experience. Building on our heritage of innovation, we are also developing and have launched next-generation digital products, services and structures, including digital or blockchain-enabled mutual funds and tokenized assets, as well as our blockchain-native digital wallet, WisdomTree Prime™.*

The WisdomTree Prime digital wallet and digital asset services are made available through WisdomTree Digital Movement, Inc. (NMLS ID: 2372500), in select U.S. jurisdictions and may be limited where prohibited by law. Visit www.wisdomtreeprime.com or the WisdomTree Prime mobile app for more information. Foreside Fund Services, LLC, (FFS) is not affiliated with WisdomTree, Inc. and its subsidiaries. FFS does not provide digital wallet or digital asset services.

Work Smart:

Headquartered in New York City, WisdomTree embraces a “Work Smart” philosophy that transcends physical workspace, aiming to optimize productivity, efficiency and effectiveness. Employee time in the office generally is not prescribed, and team leaders are empowered to determine how their teams work best, based on their roles, which may include in-person, in-office engagement.

Mission, Vision & Values:

WisdomTree is committed to delivering a better investment and financial experience through the quality of our products and solutions, and finding alignment within our community on our core values: WisdomTree employees strive for Excellence & Innovation, work with Transparency & Accountability, and show each other Fairness & Respect. We welcome the applications of qualified individuals who will support this mission and thrive in our collaborative and empowering work environment.

Learn more at www.wisdomtree.com

WisdomTree is proud to be an Equal Opportunity Employer, committed to diversity and consideration of all applicants and existing employees for all positions, and we evaluate qualified applicants without regard to race, color, religion, creed, sex, gender, age, national origin or ancestry, ethnicity, physical or mental disability, veteran status, marital status, sexual orientation, pregnancy, citizenship status, genetic information, or any other status or condition protected by applicable law.

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