Marketing Brand Coordinator
LOCATION
In-office at the Support Center in Jenks, Oklahoma with a hybrid work model (3 days in office, 2 days remote).
QUALIFICATIONS
Strong communication skills, project management experience, ability to multitask, self-starter, detail-oriented, and team player.
RESPONSIBILITIES
Serve as the marketing expert for assigned dental offices, conduct competitive analysis, analyze marketing metrics, coordinate with graphic designers for marketing materials, work with the Digital team on social media ads, research local events for marketing opportunities, manage administrative tasks, and audit campaigns against established goals.
INDUSTRY
Healthcare - Dental Services
SHORT DESCRIPTION
The Marketing Brand Coordinator will support communications and marketing activities for dental offices, ensuring effective patient acquisition and brand consistency as part of a dynamic marketing team.
Lumio Dental - Marketing Brand Coordinator
Lumio Dental is a management company that owns and supports over 75 dental offices across five states. We're growing quickly and offer incredible career opportunities, being voted as one of the fastest-growing dental providers in the nation by Inc. Magazine three years in a row. We work hard and play even harder, always striving to encourage each other to learn new things every day.
Our Marketing team is outgoing, dynamic, and bubbly. We work hard and play even harder, always striving to encourage each other to learn new things every day. In a nutshell, if you love prank wars, team outings and potlucks then you'll fit in great around here!
The Position:
The Marketing Brand Coordinator is a full-time position that serves as part of the Marketing team and reports to the Sr. Marketing Brand Manager. The primary focus of the position is to support the communications and Marketing activities for a set number of dental offices. This position will be responsible for communicating with the office team and Doctors regarding all new patient marketing tactics. As we open new offices, the Marketing Brand Coordinator will also work directly with business development to ensure a smooth transition from acquisition to established practice. This position reports in office to the Support Center in Jenks, Oklahoma.
Responsibilities:
Below is an overview of the duties and responsibilities you will take on in this role:
- Marketing expert for an assigned territory. Conduct competitive analysis in the marketplace; report and apply findings and insights.
- Analyze relevant metrics, such as new patient flow, patient acquisition cost, patient re-appoint, marketing spends, and more to provide recommendations and continually revise campaign strategy.
- The ability to work with a graphic designer to design marketing material and maintain brand consistency.
- Work side-by-side with the Digital team to develop and execute targeted social media ads.
- Locate and research events, such as school and local community events, around the area for viability and ROI opportunities.
- Undertake daily administrative tasks to ensure the functionality and coordination of the department's activities.
- Audit marketing campaigns against established goals and objectives and share results with key partners.
- This position will report in person to the Support Center in Jenks, OK with a hybrid work model, 3 days in office and 2 days remote.
Qualifications:
- Strong Communication Skills
- Project Management Experience
- Ability to Multitask
- Self Starter
- Detail oriented
- Team Player
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