Marketing Coordinator

Marketing Coordinator

Belvista Software a leader in Software Development and SaaS is seeking a skilled and motivated Marketing Coordinator to join our dynamic team. This role will work closely within our PMO, collaborating with leadership to implement a structured marketing program. The ideal candidate will play a pivotal role in managing social media, executing SEO strategies, creating engaging content, and overseeing blog writing. They will also contribute to the creative development of marketing strategies while consistently managing multiple channels across diverse business lines and products.

About Belvista Software

Belvista Software develops innovative software solutions and offers Software as a Service (SaaS) tailored to the needs of the accounts receivable industry. Our advanced technology empowers businesses to optimize processes, enhance efficiency, and drive success. Our fully managed collection systems enable debt collection agencies to take advantage of advanced workflow, automation, and communication technologies to streamline processes and create engaging experiences for their clients and consumers.

Responsibilities

Social Media Management: Develop, schedule, and oversee content across social media platforms to increase engagement and brand awareness.

• Program Execution: Follow a prescribed marketing program to drive consistency and effectiveness across campaigns, ensuring alignment with company goals.
• Content Creation: Write and manage blog posts, develop marketing materials, and craft messaging for multiple channels, including social media.
• SEO and Digital Marketing: Implement SEO strategies to enhance online visibility and manage online marketing campaigns.
• Market Research and Analysis: Conduct market research, monitor competitor activity, and analyze customer feedback to identify opportunities and optimize strategies.
• Reporting and Metrics: Collect, analyze, and report on marketing performance data to measure the effectiveness of campaigns and adjust strategies accordingly.
• Collaboration: Work with internal teams and external vendors to create and distribute marketing materials and support ongoing campaigns.

Experience

Our primary criteria for this role is an individual that is self-driven, brings technical experience and can adapt to changing business conditions. Our team trains the rest. Helpful experience includes:

• Bachelor's degree in marketing, communications, or a related field, or equivalent experience.
• Experience in marketing, customer service, or sales, with demonstrated understanding of marketing principles and techniques.
• Proficiency in SEO, social media management tools, and relevant computer applications.
• Strong writing skills for content creation, including blogs and press releases.

Key Skills and Attributes

Organized and Detail-Oriented: Capable of managing multiple projects with precision and meeting deadlines.

• Strong Communication Skills: Ability to collaborate across teams and effectively convey ideas and strategies.
• Creative Problem-Solving: Innovative thinker who can adapt strategies to align with business goals.
• Team Player: Driven to achieve shared success and contribute to a collaborative work environment.
• Flexibility and Initiative: Proactive, adaptable, and eager to learn and grow professionally.

What We Offer

• A supportive and dynamic work environment where your contributions will make a direct impact.
• Opportunities for professional growth within a rapidly evolving company.
• A chance to develop innovative marketing strategies and see the results of your work across multiple channels and industries.

Job Type: Full-time

Pay: $16.00 - $20.00 per hour

Expected hours: 40 per week

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Experience:

• Marketing: 1 year (Required)

Ability to Commute:

• Webster, NY 14580 (Preferred)

Ability to Relocate:

• Webster, NY 14580: Relocate before starting work (Required)

Work Location: Hybrid remote in Webster, NY 14580