Marketing Coordinator
LOCATION
Not specified
QUALIFICATIONS
Bachelor's degree in Marketing, Communications, or a related field, 2+ years of experience in marketing or event coordination, proficiency in marketing tools like Mailchimp and Adobe Creative Suite, experience with website CMS platforms, and strong project management skills.
RESPONSIBILITIES
Design and execute email campaigns, create marketing collateral, manage vendor relationships, plan ad placements, organize trade show marketing, update website content, produce promotional content, and analyze campaign performance metrics.
INDUSTRY
Marketing
SHORT DESCRIPTION
Seeking a versatile Marketing Coordinator to manage various marketing initiatives, including email campaigns, collateral creation, and event marketing, while demonstrating strong project management and organizational skills.
- Competitive salary
- Dental insurance
- Employee discounts
- Health insurance
- Opportunity for advancement
- Paid time off
- Vision insurance
Job Overview:
We are looking for a versatile and detail-oriented Marketing Coordinator to oversee and execute various marketing initiatives. The ideal candidate will be responsible for managing email campaigns, creating marketing collateral, coordinating with vendors, and ensuring the success of trade shows and advertising efforts. This role requires strong project management skills, creativity, and the ability to juggle multiple priorities effectively.
Key Responsibilities:
Email Marketing:
- Design, schedule, and execute email campaigns to engage customers and vendors.
- Analyze campaign performance and suggest improvements.
- Develop one-sheets, brochures, and other sales materials using tools like Canva or Adobe Creative Suite.
- Collaborate with the sales team to provide necessary materials and assist with lead generation efforts.
- Manage relationships with vendors to ensure seamless coordination for trade shows, advertising, and promotional efforts.
- Plan, purchase, and monitor ad placements on websites, print, and other media platforms.
- Plan and execute marketing campaigns for trade shows targeting vendors and customers.
- Organize photography and videography at events for future marketing purposes.
- Update website content, including ads, event details, and marketing assets.
- Collaborate with web developers or use CMS platforms to ensure a user-friendly experience.
- Produce and edit photos and videos to promote events and showcase products/services.
- Track performance metrics for campaigns and events, providing actionable insights to improve ROI.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in marketing, event coordination, or a similar role.
- Proficiency in marketing tools like Mailchimp, Canva, Adobe Creative Suite, or similar platforms.
- Experience with website CMS platforms (WordPress, Wix, Squarespace).
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to handle multiple tasks in a fast-paced environment.
Preferred Qualifications:
- Experience in event marketing or trade show coordination.
- Basic photography and video editing skills.
- Familiarity with Google Analytics and social media ad platforms.
What We Offer:
- Competitive salary with paid time off
- Opportunity for professional growth and development.
- Collaborative and supportive team environment.
- Medical, Dental, and Vision Insurance
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