Marketing Coordinator

Full Time • Perrysburg, OH, United States of America

49,565 - 62,760 (Yearly) Added 11 hours, 46 minutes ago

Summary

LOCATION

Not specified

QUALIFICATIONS

Bachelor's degree in marketing, communications, or related field; experience in event coordination, digital marketing, and project management; strong understanding of social media engagement; familiarity with CRM systems and marketing analytics.

RESPONSIBILITIES

Assist in planning and executing trade shows, manage logistics and expenses, ensure brand consistency, support regional campaigns and social media engagement, conduct post-event reporting, and assist with PARDOT-based email campaigns and digital marketing initiatives.

INDUSTRY

Marketing and Communications

SHORT DESCRIPTION

The Marketing Coordinator supports the Marketing and Communications teams in trade show logistics, brand awareness initiatives, and digital marketing efforts under the Global Director of Marketing's leadership.

POSITION SUMMARY:

Under the leadership of the Global Director of Marketing, the Marketing Coordinator will assist the Marketing and Communications teams by supporting the planning and execution of trade shows, ensuring brand consistency, and assisting the marketing manager with essential tasks to facilitate strategic planning. This role involves managing trade show logistics, tracking expenses, coordinating event collateral, and conducting post-event follow-up and reporting. The Marketing Coordinator promotes brand awareness by initiating regional campaigns that align with global guidelines and auditing partner sites for accurate brand positioning. Additionally, they support social media engagement, regional content creation, and analytics-driven recommendations. The coordinator will assist with PARDOT-based email campaigns, digital marketing, and targeted ad initiatives while maintaining CRM data integrity and providing insights for the commercial team.

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