Marketing Coordinator

Elite Shotguns/Vero Beach Clay Shooting - Marketing Coordinator

Pay: $70,000/year

Benefits: Medical w/ HSA, dental, vision (premiums fully paid by the company), PTO

Location: Work is largely remote, but our office is based in Pittsburgh, PA; occasional travel to our other locations in San Antonio, TX, Vero Beach, FL, and Clay City, KY

Position is available as early as March 1, 2025.

Job Summary:

Elite Shotguns is a shotgun retailed, specializing in high-end shotguns for the competition disciplines, including trap, skeet, and sporting clays. We pride ourselves on our unique ability to match customers with a gun that fits them perfectly no matter what their price range. Our inventory and brand selection are some of the largest in the country. We have locations in Pittsburgh, PA, San Antonio, TX, and Clay City, KY. Our fourth location, in Vero Beach, FL, is also home to our other brand, Vero Beach Clay Shooting. Here we boast a 75-acre sporting clay facility with a beautiful new clubhouse.

The role of marketing coordinator has become a necessary part of promoting our brands, continuing to reach customers, and furthering our growth. We currently use a variety of online and traditional advertising platforms. The expectations of this role include continuing to use these platforms, while generating content, and working with management to develop new campaigns and marketing strategies.

Key Responsibilities:

• Website design and management - Ensure functionality and security; update frequently with new content; provide SEO services and analytics
• Email blasts - Create and send weekly campaigns as directed by management
• Social media - Develop content, design strategies, post/re-post/share
• Print media - Create ads
• Promotional merchandise - Assist with apparel design using pre-existing logos and vendors; order new flags, signage, etc. for stores
• Content generation - Travel occasionally to our locations and events to gather content for use online and in print; assist employees on other ways to gather content
• Work directly with senior management to achieve promotional goals

Requirements:

• Previous experience in the firearm industry is NOT required, but applicant must be willing to learn
• At least 2 years of experience in online marketing and graphic design
• College degree is preferred but not required

Skills:

• Proficiency in website design and management, including WordPress and WooCommerce and knowledge of HTML
• Proficiency in graphic design platforms such as Canva, Adobe Creative Suite, etc.
• Strong understanding of social media platforms, including Facebook and Instagram
• Familiarity with Mailchimp or similar platform
• Basic knowledge of Microsoft Office Suite
• Exceptional creativity and organizational skills

Traits:

• Team player with ability to collaborate with store managers
• Outgoing personality and willingness to engage with customers

Job Type: Full-time

Pay: From $70,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: Hybrid remote in Glenshaw, PA 15116