Marketing Coordinator
LOCATION
In person
QUALIFICATIONS
Proven experience in collaboration sales or similar roles, strong knowledge of social media marketing strategies and tools, experience with marketing automation platforms, knowledge of performance marketing principles and analytics tools, proficiency in Adobe Creative Suite, excellent communication skills, and ability to work independently and collaboratively.
RESPONSIBILITIES
Keep the website updated, enhance social media presence, drive traffic from social networks, maintain marketing content, explore new engagement methods, create advertising tools and goodie bags, coordinate email newsletters, plan volunteer events, stay updated with Google marketing, execute Home and Garden shows, coordinate with marketing consultants, and participate in local School District events.
INDUSTRY
Marketing
SHORT DESCRIPTION
Dynamic Marketing Coordinator sought to lead marketing campaigns and enhance brand messaging through creativity, collaboration, and effective strategies.
Job Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The Marketing Coordinator will work alongside department managers and COO to lead marketing campaigns and conduct research to understand the company's brand messaging and ability to reach campaign objectives. This position requires a blend of creativity, analytical skills, and collaboration with various departments to execute effective marketing strategies.
Duties
- Keep the website up to date with the latest technology and news.
- Enhance social media presence through all profiles that may be deemed relevant by posting & communicating regularly about our company and industry.
- Drive consistent, relevant traffic and leads from our social network presence.
- Maintain & enhance the organization’s marketing content with new and creative ideas to stay in front of our customers.
- Explore new ways to engage and identify new social networks to reach our targeted customers.
- Come up with new advertising tools & promos for the service technicians.
- Make goodie bags for customers that the service technicians can hand out.
- Coordinate email newsletters weekly, monthly or quarterly.
- Plan volunteer events throughout the year and send out a schedule to everyone.
- Mail out Christmas cards and any coupon offers we might want.
- Stay up to date with the google marketing and internet marketing.
- Plan and execute 2 Home and Garden shows annually.
- Coordinate between 2 marketing consultants that assist in our marketing strategy.
- Participate in local School District events as required in accordance with our marketing agreement with them.
Qualifications
- Proven experience in collaboration sales or similar roles is advantageous.
- Strong knowledge of social media marketing strategies and tools.
- Experience with marketing automation platforms is a plus.
- Knowledge of performance marketing principles and analytics tools is beneficial.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for content creation.
- Excellent communication skills, both written and verbal, with strong attention to detail.
- Ability to work independently as well as part of a collaborative team environment.
Join us as we strive to enhance our brand presence and engage our audience through innovative marketing strategies!
Job Type: Full-time
Pay: $35,000.00 - $55,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Work Location: In person
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