Marketing Coordinator - Fully Remote
LOCATION
Fully remote
QUALIFICATIONS
Bachelor's degree in Marketing, Journalism, Communications, English, or related field; strong writing and editing skills; passion for travel, particularly cruising; familiarity with content marketing and SEO best practices preferred.
RESPONSIBILITIES
Collaborate on content strategies, create original content for various platforms, maintain brand consistency, source/edit visuals, analyze performance metrics, assist with email marketing campaigns, and manage multiple projects and deadlines.
INDUSTRY
Travel and Tourism
SHORT DESCRIPTION
The Cruise Web is seeking a creative Marketing Coordinator to execute an SEO-driven content strategy, create engaging content, and drive conversions within a passionate travel-focused team.
The Cruise Web is looking for a creative marketing coordinator to join our marketing team in an exciting and fully remote position.
For over 30 years, The Cruise Web has used unique, personalized cruise consultations to plan unforgettable cruise vacations perfectly suited for our clients. The Cruise Web is like a travel agency, but better! Why? Because our clients deserve better. How? Because our travel consultants are better than "regular" travel agents. Whether our client is interested in cruises,
Position Overview: As a Marketing Coordinator, you will play an essential role in executing our SEO-driven content strategy, creating engaging content that resonates with our audience, and helping drive conversions. You'll work closely with our marketing team to develop content that builds brand awareness, establishes expertise, and boosts organic traffic-all with the goal of increasing leads and vacation bookings.
Key Responsibilities:
- Collaborate with the marketing team to develop and refine content strategies that align with target audience goals and business objectives.
- Create high-quality, original content for the website, blog, and social channels. This includes articles, guides, listicles, reviews, comparisons, and industry news.
- Maintain consistent branding and tone for both The Cruise Web and over 20 supplier partners, including major brands like Royal Caribbean, Carnival, NCL, Princess, Viking, and Globus.
- Source and edit visually appealing images and videos that complement written content, ensuring relevance and strategic value.
- Design simple graphics to enhance content presentation and audience engagement.
- Stay current on industry trends, content marketing best practices, and evolving SEO strategies to integrate innovative ideas into content creation.
- Manage multiple projects and deadlines, ensuring timely delivery of content while maintaining organizational standards.
- Track, report, and analyze key performance indicators (KPIs), SEO metrics (search impressions, rankings, traffic), and engagement data to optimize future content.
- Actively contribute ideas and seek feedback to continuously improve content output and strategy.
- Assist with email marketing campaigns by helping create, schedule, and analyze email ntent, ensuring effective communication and engagement with target audiences.
Qualifications:
Minimum Qualifications:
- Bachelor's degree in Marketing, Journalism, Communications, English, or a related field.
- Passion for travel, particularly cruising, and the ability to share that enthusiasm through engaging content.
- Excellent writing, editing, and communication skills (please submit relevant writing samples).
- Strong attention to detail with a creative mindset and an eye for visual aesthetics.
- Self-motivated and able to work independently as well as collaborate remotely with a distributed team.
- Excellent multitasking, organizational, and time management skills.
- Comfortable working in a fast-paced environment and managing multiple priorities.
- Ability to graciously accept feedback and collaborate effectively with team members.
Preferred Qualifications:
- Familiarity with AP style guidelines.
- Knowledge of content marketing and SEO best practices.
- Experience with SEO tools like Ahrefs, Semrush, and Google Search Console.
- Experience using AI tools for ideation and content research (e.g., ChatGPT, Gemini).
- Basic graphic design skills using tools like Canva or Photoshop.
- Experience with WordPress CMS, video editing tools (e.g., YouTube Studio).
Benefits:
- 100% remote-work from the comfort of your own home.
- Travel perks, including discounted fares and even free cruises!
- Comprehensive benefits package (medical, dental, vision, life insurance, disability, and other voluntary benefits).
- 401k plan with profit-sharing.
- Paid time off and sick leave.
Desired Start Date: ASAP
Join The Cruise Web team and be a part of a company that's passionate about travel and dedicated to delivering exceptional vacation experiences!
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