Marketing - Growth Marketing Manager

Pager Health is a connected health platform company that enables healthcare enterprises to deliver high-engagement, intelligent health experiences for their patients, members and teams through integrated technology, AI and concierge services. Our solutions help people get the right care at the right time in the right place and stay healthy, while simultaneously reducing system friction and fragmentation, powering engagement, and orchestrating the enterprise. Pager Health partners with leading payers, providers and employers representing more than 28 million individuals across the United States and Latin America.

We believe that healthcare should work for everyone. We believe that it’s too important to be as cumbersome and difficult as it is. And we believe that there is a better way to deliver a simplified, more meaningful healthcare experience for all – one that we’re determined to enable.

Pager Health is searching for an experienced, passionate, enterprise / B2B SaaS Growth Marketing Manager who is looking for a career at a high-growth organization dedicated to changing the way healthcare works!

Responsibilities:

• Support the development of and implement/execute multi-channel demand generation strategies to drive qualified leads and revenue growth through channels like email marketing, digital advertising, webinars, social media, and ABM campaigns.
• Support campaign planning and drive execution and optimization to generate and nurture leads across various stages of the sales funnel, working closely with the sales team for alignment.
• Collaborate with Product Marketing, Sales, and Content teams to create compelling content and offers (e.g., ebooks, webinars, white papers) tailored to target personas and verticals.
• Manage marketing automation platforms (e.g., Pardot) and CRM tools (e.g., Salesforce) to track lead generation, scoring, and nurturing processes, ensuring smooth handoffs to sales and SDRs.
• Monitor key performance metrics such as lead volume, conversion rates, pipeline growth, and cost per lead, making data-driven decisions to optimize campaign performance.
• Support both the development and execution of ABM campaigns, including personalized outreach to high-value target accounts, aligning marketing activities with sales goals.
• Test and iterate on campaign messaging and tactics, leveraging A/B testing and other performance analyses to improve demand generation efforts continually.

Key Accountabilities:

• Drive the generation of qualified leads that convert into opportunities and pipeline, supporting sales revenue goals.
• Optimize demand generation processes and tools, ensuring efficient lead nurturing, scoring, and handover to sales.
• Increase marketing-influenced pipeline by consistently executing high-impact campaigns that align with revenue objectives.
• Ensure cross-functional collaboration with sales, product marketing, and content teams to create aligned demand generation strategies that resonate with target customers.

Ideal candidate:

• 3 + years of B2B Growth Marketing experience
• Proven quality and performance – hands-on success implementing lead-gen campaigns and developing valuable content, including Account Based Marketing (a must have), long-form content, landing pages, sales sheets, sales decks, emails, video scripts, interactive content, etc.
• Marketing automation experience within tools such as Hubspot, Salesforce and Pardot.
• Persuasive storyteller skilled at conceptualizing and outlining unique, compelling narratives that can convince someone to buy or learn more
• Excellent writer & editor eager to roll up your sleeves to draft, edit, and proof for quality, clarity, consistency, and eloquence
• Entrepreneurial attitude with ability to identify and explore creative solutions to new challenges; be resourceful and able to recruit and cultivate ideas from internal SMEs and customers
• Proactive problem solver - be able to thrive in uncharted territory, be flexible and open to changing priorities, and be resourceful and collaborative
• Ferocious attention to detail, with a demonstrated metrics orientation

Why Work at Pager Health?
At Pager Health, you will work alongside passionate, talented and mission-driven professionals – people who are building scalable platforms, solving critical enterprise-level challenges in health tech and providing concierge services to help individuals access the medical care and wellbeing programs they need.

You will be encouraged to shape your job, stretch your skills and drive the company’s future. You will be part of a remote-first, dynamic and tight-knit team that embraces the challenges and opportunities that come with being part of a growth company. Most importantly, you will be an industry innovator who is making a positive impact on people’s lives.

For Colorado, Nevada, New York, and Washington DC-based employment: In accordance with the Pay Transparency laws the pay range for this position is $75,000 to $90,000. The compensation package may include stock options, plus a range of medical, dental, vision, financial, generous PTO, stipends for professional development, and wellness benefits. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, certifications, and geographic location. The range listed only applies to Colorado, Nevada, New York, and Washington DC.

At Pager Health, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Please be aware that all official communication from Pager Health regarding employment opportunities will originate from email addresses ending in @pager.com. We will never request personal or financial information via email. If you receive an email purporting to be from Pager Health that does not adhere to this format, please do not respond and report it to security@pager.com.

Pager Health is committed to protecting the privacy and security of your personal information.