Marketing Innovation Intern
LOCATION
Hybrid remote in Henrico, VA 23228
QUALIFICATIONS
Internship position; no specific degree required, but experience in social media management, content creation, graphic design, and marketing is beneficial.
RESPONSIBILITIES
Create and manage social media content, develop written content, design marketing materials, conduct market research, assist in email marketing, coordinate events, analyze marketing performance, manage a brand ambassador program, enhance customer engagement, and collaborate with marketing and cross-functional teams.
INDUSTRY
Marketing and Advertising
SHORT DESCRIPTION
Join as an intern to assist in various marketing functions including social media management, content creation, and event coordination while gaining hands-on experience in a hybrid work environment.
1. Social Media Management: Create engaging content for various social media platforms, including Instagram, Facebook, and Twitter. Monitor and respond to comments, messages, and inquiries to maintain a strong online presence.
2. Content Creation: Develop blog posts, articles, and other written content for the company’s website and external publications. Collaborate with the marketing team to generate ideas and topics that align with the company’s brand and target audience.
3. Graphic Design: Design visually appealing graphics, images, and promotional materials for use in marketing campaigns, social media posts, email newsletters, and advertisements.
4. Market Research: Conduct market research and analysis to identify trends, consumer preferences, and competitor strategies. Use insights to inform marketing strategies and develop targeted campaigns to attract new customers and retain existing ones.
5. Email Marketing: Assist in the creation and execution of email marketing campaigns, including drafting compelling copy, designing email templates, and segmenting email lists for maximum engagement and conversion.
6. Event Coordination: Assist in the planning and execution of promotional events, product launches, and community outreach initiatives. Coordinate logistics, manage vendor relationships, and promote events through various channels to drive attendance and awareness.
7. Analytics and Reporting: Monitor key performance metrics across marketing channels and campaigns. Compile data and prepare reports to track progress, measure success, and identify areas for improvement. Use insights to optimize marketing strategies and tactics for maximum impact.
8. Brand Ambassador Program: Help develop and manage a brand ambassador program to leverage the influence of loyal customers and social media influencers. Recruit, train, and engage brand ambassadors to promote RVA Hot Wheelz and its products/services to their networks.
9. Customer Engagement: Assist in developing strategies to enhance customer engagement and loyalty, including loyalty programs, referral incentives, and personalized communication tactics. Respond to customer inquiries and feedback in a timely and professional manner to ensure positive interactions and satisfaction.
10. Collaboration and Teamwork: Work closely with other members of the marketing team, as well as cross-functional teams such as sales, product development, and customer service, to achieve shared goals and objectives. Contribute ideas, support initiatives, and actively participate in team meetings and brainstorming sessions.
Job Type: Internship
Benefits:
- Employee discount
- Flexible schedule
- Professional development assistance
- Referral program
Schedule:
- 4 hour shift
- After school
- Choose your own hours
- Day shift
- Evening shift
- Weekends as needed
People with a criminal record are encouraged to apply
Work Location: Hybrid remote in Henrico, VA 23228
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