Marketing Intern
LOCATION
Hybrid (part-time internship with time split between Piada stores and home office)
QUALIFICATIONS
Junior or Senior college student focused on Marketing, Hospitality, or Communication; basic understanding of marketing principles; knowledge of Microsoft Office; excellent communication skills.
RESPONSIBILITIES
Assist in creating and executing marketing strategies, planning local events, promoting the brand, managing guest-facing communications, generating marketing content, and other assigned projects with some travel required.
INDUSTRY
Restaurant and Hospitality
SHORT DESCRIPTION
The Marketing Intern will support local restaurant marketing efforts, build community relationships, and communicate marketing activities while ensuring brand representation.
Position Description:
The Marketing Intern is responsible for restaurant support on a grassroots level by helping with local restaurant marketing tasks, relationship building in the community and communication around marketing activities. The ideal candidate is extremely detail-oriented, can multi-task, is able to meet deadlines, enjoy working with others and speaking with guests. Must have superior communication skills.
Responsibilities:
- Assist in the creation and execution of marketing strategies for existing restaurants and new restaurant openings, including competitive landscape research, SWOT analysis, ROI analysis etc.
- Assist with the planning and execution of local restaurant marketing events and working with other interns (i.e. fundraiser nights, donations, tasting events and grassroot efforts)
- Promote and positively represent the brand in all interactions (i.e. digitally, in-store, off-site)
- Assist with the execution of local marketing strategy, working wtih local restaurants, Partner, Market Partners and community
- Assist with daily administrative duties, management of guest facing email, fundraising program and catering opportunities as needed
- Generation of marketing content/brainstorming/strategy
- Other projects to be assigned as needed
- Moderate travel and reliable transportation is required
Knowledge, Skills, & Abilities:
- Junior or Senior level college student with a focus in Marketing, Hospitality and/or Communication
- Basic understanding of marketing principles and processes
- Knowledge of Microsoft Office
- Ability to multi-task and prioritize competing demands
- Ability to work calmly and effectively under pressure
- Excellent written and verbal communication skills
- Ability to problem solve and think strategically
- Ability to quickly learn new systems and tools
- Ability to have an open-mind and willingness to share ideas
- Experience with events, Guest service, working with a team, and time management
The preceding job description has been designed to indicate the general nature and level of work performed by Team Members within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of Team Members assigned to this job.
The Piada Group is committed to equal opportunity for all employees and applicants. We do not discriminate based on race, color, national origin, ancestry, citizenship status, religion, sex, sexual stereotyping, sexual orientation, gender, gender identity, gender expression, age, marital status, mental or physical disability, medical condition, genetic information, military or veteran status, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), or any other protected characteristic. Employment may be contingent upon the successful completion of a background check, as applicable and permissible by law.
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