Marketing Manager
LOCATION
Fresno, CA 93721 (In-person)
QUALIFICATIONS
Minimum of 5 years’ experience in a marketing agency or as a marketing professional, strong understanding of CRM platforms (especially GoHighLevel), proven success in executing marketing campaigns, and a bachelor's degree in business administration, marketing, communications, or a relevant field is preferred.
RESPONSIBILITIES
Lead marketing initiatives and strategy execution, research new marketing strategies, design campaigns with trackable KPIs, manage various marketing services including SEO, SEM, and email marketing, optimize conversion rates, develop performance KPIs for the team, manage marketing budgets, and interface with clients.
INDUSTRY
Growth Marketing Agency
SHORT DESCRIPTION
Nettra Media is looking for a dynamic Marketing Manager to enhance their marketing team's performance through strategic leadership and execution of innovative marketing campaigns, utilizing both creative and data-driven approaches.
About Us
Nettra Media is a growth marketing agency specializing in proven and experimental marketing strategies to deliver substantial ROI, both immediately and over the long term. We’re creative. We’re data-driven. And we love what we do!
We’ve won numerous national marketing awards for marketing campaigns and web design, we’ve managed over $24m on digital ad platforms, and we’re nationally recognized for our AI marketing strategies.
Our clients choose us because they want a different approach—one that leverages creativity, data performance, and scalability.
Position Overview
We are seeking a dynamic Marketing Manager to lead our marketing team. The ideal candidate will have a robust understanding of both existing and emerging marketing channels and a proven track record of developing, executing, and measuring successful marketing campaigns. This role requires a blend of analytical prowess and creative talent, aiming to drive our agency's marketing efforts to new heights.
Responsibilities
- Provide strategy, execution, and leadership for all company and client-focused marketing initiatives
- Research new marketing strategies and business solutions
- Design campaigns with trackable KPIs within our GoHighLevel CRM
- Manage the deployment of our marketing services: SEO, SEM, Display, Social Media Advertising, video advertising, email marketing, and traditional marketing outreach.
- Lead team with conversion rate optimization (CRO) best practices.
- Develop performance KPIs for the marketing team and manage them to hit their goals.
- Design internal marketing processes to enable Nettra to realize/surpass campaign goals.
- Manage marketing budgets for Nettra and our clients.
- Periodically interface directly with clients.
Qualifications
- Minimum of 5 years’ experience within a marketing agency environment or as a marketing professional.
- Strong understanding and experience with CRM platforms (especially GoHighLevel). .
- Proven track record of planning, executing, and optimizing marketing campaigns.
- Extensive experience in SEO, PPC, email marketing, social media, content marketing, and traditional media channels.
- Excellent leadership and organizational skills.
- Must excel at communication and interpersonal skills.
- Experience in customer and market research.
- Experience with creative processes, marketing, graphic design, and brand development.
- BA in business administration, marketing, communications, or a relevant field is ideal.
Job Perks
- Fully paid medical & dental benefits
- Two weeks paid vacation from Day One
- Ten paid Holiday days
- Periodic marketing conferences
- Dynamic office culture
- 401k company retirement plan
Job Type: Full-time
Pay: $82,000.00 - $90,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Professional development assistance
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 5 years (Required)
Ability to Commute:
- Fresno, CA 93721 (Preferred)
Ability to Relocate:
- Fresno, CA 93721: Relocate before starting work (Required)
Work Location: In person
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