Marketing Manager
LOCATION
Remote/Onsite in Construction Industry
QUALIFICATIONS
Bachelor's degree in Marketing, Communications, Business, or a related field; 3-5 years of marketing experience, preferably in the construction industry; strong understanding of B2B marketing strategies and lead generation; proficiency in Adobe Creative Suite, CRM platforms, and social media management tools; excellent writing and communication skills.
RESPONSIBILITIES
Develop and implement marketing strategies, oversee brand management, create and manage marketing content, execute digital marketing campaigns, support business development efforts with proposals and presentations, and manage the marketing budget.
INDUSTRY
Construction
SHORT DESCRIPTION
Creative and results-driven Marketing Manager to enhance brand presence, generate leads, and support business development in the construction industry through strategic marketing initiatives and compelling content creation.
Are you READY to take your career to the next level? We are hiring a creative and results-driven Marketing Manager to develop and execute marketing strategies that enhance our brand, generate leads, and support business development efforts. This role combines strategic marketing expertise with hands-on design skills to craft compelling visual and written content that elevates our presence in the construction industry. As our Marketing Manager, you will play a pivotal role in shaping our brand and driving business growth.
The Key Responsibilities in this role include:
Marketing Strategy and Planning:
Develop and implement comprehensive marketing plans aligned with the company’s goals and target audience.
Conduct market research to identify trends, competitive positioning, and client needs.
Brand Management:
Oversee brand messaging and consistency across all marketing materials and platforms.
Enhance the company’s visibility and reputation within the construction industry.
Content Creation and Management:
Create compelling marketing content, including brochures, proposals, case studies, and presentations.
Manage the company’s website, ensuring it is up-to-date, SEO-optimized, and visually engaging.
Digital Marketing:
Manage social media accounts, creating and scheduling thought provoking content that showcase projects, company culture, and industry expertise while promoting engagement with followers.
- Plan and execute targeted digital campaigns to generate leads and promote services.
Analyze website and social media performance, adjusting strategies as needed.
Collaboration with Business Development:
Support business development efforts by preparing polished proposals, RFP responses, and presentations.
Work closely with project managers and business leaders to highlight key projects and successes in marketing campaigns.
Budget/Vendor Management:
Manage the marketing budget, ensuring cost-effective allocation of resources, including Company branded items.
Coordinate with external vendors for graphic design, printing, and other marketing needs.
Minimum Qualifications:
Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3-5 years of marketing experience, preferably in the construction or related industries.
- Strong understanding of B2B marketing strategies and lead generation.
- Proficiency in tools such as Adobe Creative Suite, CRM platforms, and social media management tools.
- Excellent writing, editing, and communication skills.
Ability to manage multiple projects and deadlines in a fast-paced environment.
Compensation & Benefits
A Competitive Salary including a performance based bonus
- 401(k) plan with a generous employer match
- Medical, Dental, & Vision Benefits
- Paid Time Off
Opportunities for Career Growth & Development
READY Construction is an equal opportunity employer and encourages applications from all qualified individuals. We thank all applicants for their interest; however, only those selected for an interview will be contacted.
For more information about us: https://readyconstruction.com/company/about-us
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