Marketing Manager, B2b Sales
LOCATION
Not specified
QUALIFICATIONS
Experience in sales/marketing with a proven track record of generating significant revenue, preferably in the mobility/sports goods sector; strong communication skills; ability to travel approximately 40% of the time.
RESPONSIBILITIES
Support the B2B sales team, maintain partner relationships, provide product training and insights, own merchandising strategies for B2B portal, and ensure revenue goals are met through community engagement.
INDUSTRY
B2B Marketing and Sales in Mobility/Sporting Goods
SHORT DESCRIPTION
The B2B Marketing Manager will drive growth for Aventon products, enhancing partnerships within the cycling and sporting goods community while supporting the sales team in achieving strategic objectives.
Responsibilities:
- Learn the Aventon brand product line
- Re-enforce dedication to partnerships with bike shops, outdoor brands, and sporting goods stores; maintain partner relationships
- Provide written communication to Aventon partners, providing insights into products and promotions
- Own B2B partner portal merchandising strategies
- Collaborate with Aventon marketing, creative and product development divisions
- Own partner feedback. Focused on the engagement of B2B partners
- Understand, anticipate, and communicate the strategies of Aventon to B2B partners
- Responsible for ensuring monthly, quarterly, and yearly revenue goals
- Partner with the B2B reps and support them in solving problems with onsite partners
- Provide ongoing training to the B2B Reps and ensure product knowledge and sales tactics - LMS, webinars, on-site training, etc
- Provide regional event support - product training, process training, and community engagement
Qualifications:
- Demonstrated experience as a sales/marketing professional generating multi-million dollars in revenue; sales within the mobility/sports goods space are highly preferred
- Experience leading and growing revenue of B2B division
- Motivated self-starter who will be proactive in finding new partners, growing the team, and generating revenue for the company
- Excellent written communication skills with attention to detail (spelling, grammar) is a must.
- Excellent verbal communication, ample time will be spent training both internally and externally.
- Ability to travel for Bike Shop Visits, Trade Shows, Industry Events, etc. (Travel about 40% of the time)
- Demonstrate follow-through and ability to accomplish initiatives
- “Can do” attitude and problem-solving skills
Keys to Success:
- DATA DRIVEN – you thrive on data and use it to guide your decision making, recommendations, and priorities.
- NIMBLE – you can work in ambiguity and are committed to helping Aventon level up. You can shift perspectives, priorities, and deadlines.
- RESILIENT – you don’t shy away from a challenge and take every opportunity to learn and grow. You’re accountable, can admit when you’re wrong, and can come back to the table after a hard day to keep working toward our desired future.
- SOLUTIONS ORIENTED / SOLUTIONIZED – you can identify the problem and find a solution for it. You strive for continuous improvement and aren’t afraid to speak up about what is working, and what isn’t.
- ENGAGED – you love the work, love the product, and believe in the mission. If you don’t connect with something about Avant Sports, this probably isn’t the place for you.
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