Marketing Manager Online Cx, Amazon Fresh

• 2+ years of professional non-internship marketing experience
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience using data and metrics to measure impact and determine improvements
• Experience with onsite marketing, lifecycle marketing and digital advertising

Interested in working on an innovative and high-impact business that is changing the way customers think about grocery? We’re seeking a marketing professional to support campaign execution and performance for Online Marketing strategy and Site Merchandising content for our Online Customer Experience. The ideal candidate thrives in a dynamic, fast-paced environment and has a passion for executing and managing customer experiences.

As an Online Content and Experience Marketing Manager, you should be a self-starter who can:
1) Apply excellent, time management judgment to deliver results in a rapidly evolving environment, 2) Collaborate with internal and external stakeholders both within marketing and across business units to build exciting online experiences for customers, and 3) Own online marketing deliverables and content to support strategic business priorities.

Key job responsibilities
The Online Content and Experience Marketing Manager will work closely and cross-functionally with internal stakeholders to support comprehensive online marketing content strategy for Amazon Fresh. The Online Content and Experience Marketing Manager will own launch and management of critical marketing projects to hit customer, revenue, and profitability goals.

Main responsibilities will include:

• Own launch and management of online marketing strategy and site merchandising content, overseeing multi-channel marketing campaigns to drive customer engagement and retention year-round
• Help inform customer experience guardrails for all online marketing content and onsite merchandising, including project work-backs and execution plans for specific marketing content
• Perform marketing performance deep dives, compiling and analyzing onsite, customer, and campaign metrics to identify potential opportunities for growth and improvement
• Ensure high bar of online customer experience for year-round
• Coordinate with internal stakeholders on online marketing strategy and inputs, ensuring deliverables are met and processes are in place to maintain quality execution
• Identify ways to streamline online marketing content execution and management for central and category marketing teams
• Knowledge of HTML, XML, and Excel
• Experience leading cross-functional teams to establish strong partnerships with demonstrable results

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $58,500/year in our lowest geographic market up to $125,100/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.