Marketing Manager, Operations
LOCATION
Provo, Utah (Corporate office or remote work option available)
QUALIFICATIONS
Bachelor's degree or equivalent work experience, 5+ years of corporate-level experience in property management, 3+ years of experience in digital marketing, knowledge of web analytics, experience with Yardi products, and recent Fair Housing certification.
RESPONSIBILITIES
Assist in managing the marketing department, develop marketing and social media strategies, coordinate events, support marketing campaigns, monitor performance, manage external relations, oversee reputation management, identify award opportunities, facilitate platform rollouts, and provide general support to the Director of Marketing.
INDUSTRY
Property Management
SHORT DESCRIPTION
Seeking a proactive Manager of Marketing Operations to support the Director of Marketing in executing various strategies and initiatives to enhance brand presence and drive company growth within the property management sector.
PEG Property Group is a growing company headquartered in beautiful Provo, Utah. We specialize in the management of multi-family and commercial properties. Our continued growth and success are made possible by our talented team and dynamic partnerships working together to ensure high level performance throughout the markets we operate in.
This is a full-time position that assists in the management and operations of the marketing department and other duties as assigned. This position can be located at our corporate office or a remote work position from home.
Required Skills and Experience:
To be considered for the role of Manager of Marketing Operations (Assistant to the Director of Marketing), candidates must demonstrate at least 5 years of corporate-level experience in property management, with expertise in resident relations, marketing, and financial oversight. The ideal candidate will support the Director of Marketing in the following key areas:
Marketing & Social Media Strategy: Assist in the development and execution of comprehensive marketing and social media strategies to increase awareness of the company’s business activities and enhance its brand presence.- Event Planning & Coordination: Generate ideas for promotional events and activities and efficiently organize their execution to drive engagement and strengthen brand positioning.
- Campaign Support: Aid in planning and executing marketing campaigns for corporate promotions, including the launch of new property websites and digital initiatives.
- Performance Monitoring & Reporting: Monitor the progress of marketing initiatives and prepare performance reports for the Director of Marketing, providing insights and recommendations for improvement.
- External Relations Support: Assist in representing the company to external parties such as media, stakeholders, and potential clients, helping to build strategic partnerships.
- Reputation Management: Aid in managing the company’s reputation by overseeing surveys, reviews, and maintaining a positive online presence.
- Award Submissions: Identify relevant property and company-wide award opportunities and support the submission process to showcase the company’s achievements.
- Platform Innovation: Assist in researching and reviewing the latest marketing platforms and technologies to determine what will best support the company’s objectives.
- Platform Rollouts: Help facilitate the rollout of new marketing platforms, ensuring smooth integration and effective use.
- Additional Responsibilities: Provide general support to the Director of Marketing in other tasks and projects as assigned, contributing to the overall success of the marketing department.
Required Skills and Experience: To be considered for this position, candidates must be able to demonstrate hands-on database administrative level experience as follows:
- 3+ years of Residential Property Management experience in digital marketing, website development and maintenance
- Proven experience as a marketing professional with above average leadership and organizational skills.
- Up to speed with current and online marketing techniques and best practices
- Thorough knowledge of web analytics
- Knowledge and experience with Yardi suite of products; Entrata experience a plus.
Additional knowledge/experience:
- Analytical and creative thinking
- Customer-oriented approach with aptitude
- Microsoft Office applications
- Superb interpersonal written and verbal communication skills
- Bachelor’s degree, or equivalent work experience
- Recent Fair Housing, industry certification and training.
Required work behaviors:
- Ability to work after-hours and weekends.
- Spirited initiative and resourcefulness
- Entrepreneurial approach
- Remover of barriers
- Results focused.
- Accountable.
Physical Characteristics
- 90% office work (meetings, phone, computer, etc.)
- Must possess a valid driver’s license.
- Standard vision, with or without corrective eyewear
- Standard hearing, with or without a hearing aid
- Ability to climb one flight of stairs and the ability to walk a half mile per property approx. once per week.
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