Marketing Sales Liaison
LOCATION
East Texas, supporting clinics in Tyler, Longview, Texarkana, and Lufkin.
QUALIFICATIONS
High school diploma or equivalent, 1-2 years of healthcare marketing and sales experience, strong verbal and written communication skills, proficiency in Microsoft Office, excellent organizational skills, and ability to travel within designated areas.
RESPONSIBILITIES
Design and execute field marketing campaigns, increase referral results, manage relationships with referral sources, prepare and follow up on sales leads, attend community marketing events, and maintain detailed records of contacts and outcomes.
INDUSTRY
Healthcare Services
SHORT DESCRIPTION
The Marketing Sales Liaison will focus on increasing referrals through strategic marketing initiatives while building relationships with healthcare professionals and ensuring patient satisfaction at Precision Spine Care.
Essential Functions & Responsibilities
- Increase referral results by developing a sales plan that includes identifying target offices, gaining repetitive access to key decision makers, managing and reporting results, and problem solving to enhance patient and referral source experiences.
- Prepare an effective schedule for a robust coverage of the territory to engage with current and potential referring partners.
- Prepare action plan and schedule to identify specific targets.
- Follow up on all sales leads and referrals resulting from field activity.
- Serve as a sales liaison between the Company and the referring partners to ensure consistent new patient referral stream and current referring partner satisfaction.
- Identify business expansion opportunities.
- Attend relevant community marketing events to promote the Company’s services to healthcare professionals including physicians, advance practicing providers, healthcare operations and administration.
- Develop speaking opportunities for Physicians in the community and healthcare provider audiences.
- Assist in the development of promotional literature, signage, merchandise, and other brand marketing collateral.
- Provide after-sales services including responding to referral source inquiries and building long-term relationships with clients and healthcare offices.
- Work collaboratively with clinic teams, including Practice Administrators and Operations, to develop customized solutions and accomplish the work required to increase referrals.
- Keep detailed records of all contacts and meeting outcomes, reporting weekly progress to Leadership.
- Manage account services through quality checks and other follow ups.
- Work constructively with the Company’s leadership team.
Qualifications
- High school diploma or equivalent.
- One to two years of experience or training in healthcare marketing and sales.
- One to two years of experience in customer service or other people-oriented fields.
- Be able to read, write, and speak fluent English.
- Proficiency in PC skills and working knowledge of Microsoft Office.
- Effective verbal and written communication skills and the ability to present information clearly and professionally.
- Strong interpersonal skills.
- Skills to maintain a professional atmosphere and provide quality service.
- Strong communication, negotiation and sales skills.
- Ability to travel in designated areas of East Texas to support clinics in Tyler, Longview, Texarkana and Lufkin.
- Regular, dependable, and reliable attendance.
- Excellent organization and time management skills.
Roseland Management and Precision Spine Care are Equal Employment Opportunity Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.
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