Marketing Specialist
LOCATION
Montpelier, VT
QUALIFICATIONS
Bachelor's degree in marketing, business, communications, or relevant area of study preferred; 3-5 years of experience in a marketing role; experience in agency settings or project management; strong working knowledge of Adobe Creative Suite preferred; proficient in Microsoft Office applications; familiarity with website CMS administration is a plus.
RESPONSIBILITIES
Develop and integrate all marketing facets to support business objectives, assist with project management and administration, respond to requests from various operational areas, manage vendor relationships for marketing activities, and support community and brand engagement initiatives.
INDUSTRY
Financial Services
SHORT DESCRIPTION
The Marketing Specialist at EastRise Credit Union will create and administer marketing initiatives to promote the brand and its products, focusing on performance marketing while collaborating with the Brand and Marketing team.
EastRise Credit Union is seeking a Marketing Specialist to join the team! The Marketing Specialist is responsible for creating, supporting, and administering a variety of marketing initiatives, tactics and programs to promote the EastRise brand and products and services in the marketplace. While much of the focus will be on performance marketing efforts, this role acts as a marketing generalist and includes support for brand marketing and its many functions to create brand awareness and engagement.
Position Details:
- Hours: Monday - Friday, 8:00 am - 5:00 pm
- Location: Montpelier, VT
Key Responsibilities:
- Works closely with members of the Brand and Marketing team to develop and integrate all marketing facets into output that supports marketing and strategic business objectives. Included but not limited to development and execution of promotions, campaigns, marketing channel maintenance, marketing software administration, creative and content support, presentations, events, data and insights, market research, reporting and performance metrics, and other areas of marketing and production to support go-to-market deliverables
- Assists with coordination and trafficking of marketing requests and tasks, supports project management, and provides business administration support to contribute to marketing activities, operational excellence and a high performing team.
- Responds to and fulfills requests from other areas of operations such as compliance, product operations, lending and retail by supporting development and execution of organizational initiatives, product promotion, and marketing production needs.
- Assists with vendor relationships to support marketing activities such as printing, statement processing, promotional, inbound marketing, agency and web hosting, supports community and brand engagement initiatives, and helps to coordinate and monitor projects with vendors to insure timely production and completion.
Skills and Qualifications:
- Three to five years of similar or related experience in a marketing role, including preparatory experience
- Experience working in an agency setting, marketing role, or project management experience required.
- Strong working knowledge of Adobe Creative Suite preferred.
- Must be proficient in Microsoft Office applications (Word, PowerPoint, Excel).
- Familiarity with website CMS administration a plus.
- Bachelor’s degree in marketing, business, communications or relevant area of study preferred.
Why Work at EastRise Credit Union?
At EastRise Credit Union, we believe in making a positive impact on the financial lives of our members and our employees. As a member-focused organization, we are committed to creating an environment that supports professional growth, work-life balance, and financial well-being. We offer a competitive benefits package that includes:
- Health, Vision, and Dental Insurance
- 401(k) with Employer Match
- Paid Time Off starting at 3 weeks per year, increasing with tenure.
- Sick/Personal Time and 11 Paid Holidays
- Short- and Long-Term Disability Coverage
- Tuition Prepayment or Student Debt Relief
- Continuing Education Opportunities
- Wellness/Fitness Reimbursement
EastRise Credit Union is an Equal Opportunity Employer (E.O.E.)
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