Marketing Specialist (Graphic Design)
LOCATION
In person
QUALIFICATIONS
Bachelor's degree in Graphic Design, Marketing, or a related field; 2+ years of experience in graphic design, preferably in a marketing environment; proficiency in Adobe Creative Suite and strong understanding of design principles.
RESPONSIBILITIES
Design marketing materials for digital and print, create layouts aligning with brand identity, visualize market research, analyze campaign performance, conduct usability testing, and collaborate with cross-functional teams.
INDUSTRY
Logistics and Freight Services
SHORT DESCRIPTION
Seeking a Marketing Specialist (Graphic Design) to create innovative visuals that engage audiences and elevate the brand within the logistics sector.
About Us:
Best Services Int’l Freight USA Inc. (BSI) is a leading logistics company specializing in global freight solutions, cross-border logistics, and industry-specific services. We are at the forefront of integrating innovative digital solutions with logistics expertise. Join our team to create visually impactful marketing materials that drive engagement and elevate our brand!
Position Summary:
We are seeking a talented Marketing Specialist (Graphic Design) to craft innovative and engaging visuals that communicate our logistics solutions effectively. The ideal candidate will combine creative design skills with strategic thinking to develop materials that resonate with our target audience across digital and print platforms.
Key Responsibilities:
1.Creative Design & Development:
- Design marketing materials such as ads, web banners, trade show graphics, product sheets, and promotional items.
- Apply principles of color theory, typography, and composition to create visually engaging content.
2.Digital & Print Content Creation:
- Develop layouts for digital platforms (social media, website) and print materials.
- Tailor designs to align with brand identity and target audience preferences.
3.Market Research Visualization:
- Use surveys, charts, and infographics to represent consumer insights and competitor analysis.
- Collaborate with teams to translate complex data into visually appealing formats.
4.Campaign Performance Analysis:
- Track the effectiveness of graphic elements in marketing campaigns.
- Use analytics to refine designs and improve engagement/conversion rates.
5.User-Centric Design:
- Conduct usability testing for digital marketing materials and the company website.
- Optimize visual content to enhance user experience and drive conversions.
6.Collaboration & Coordination:
- Partner with cross-functional teams to align designs with campaign strategies.
- Manage project timelines and budgets to ensure timely delivery of high-quality output.
Qualifications:
Education: Bachelor’s degree in Graphic Design, Marketing, or a related field.
Skills:
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of typography, color theory, and design composition.
- Experience with analytics tools to evaluate campaign performance.
Experience:
- 2+ years of experience in graphic design, preferably in a marketing environment.
- Portfolio demonstrating innovative design work across various platforms.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and innovative environment.
- Professional growth and development opportunities.
Job Type: Full-time
Pay: $24.26 - $25.62 per hour
Expected hours: 40 per week
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
Schedule:
- 8 hour shift
Work Location: In person
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