Marketing Specialist - Olympics
LOCATION
New York, NY
QUALIFICATIONS
Bachelor's Degree, 3+ years of experience in an agency, media company, sales organization, or research responsible for presentation, creative, and promotion development.
RESPONSIBILITIES
Assist in marketing and increasing sales for the Olympic Sales Marketing Group, manage financial documents related to advertising sales for the Olympics, partner with sales and research, customize client presentations, develop and execute marketing programs, analyze spending patterns, and manage the sales marketing budget.
INDUSTRY
Entertainment and Media
SHORT DESCRIPTION
The Marketing Specialist will support the Olympic Sales Marketing Group by interfacing with internal and external clients, managing financial documents, and developing marketing programs to drive revenue for NBCUniversal.
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
Job Purpose
The Marketing Specialist position will assist in marketing and increasing sales for the Olympic Sales Marketing Group. This candidate must have the ability to interface with internal constituencies (sales, management, research, production, and legal) in order to secure requisite input/approvals for business opportunities. Individual must also have the ability to interface with external customers (advertisers, agencies) and translate the needs of the target brand into “sellable” programs that generate revenue for NBC Universal.
This candidate will also be responsible for the management/upkeep of various financial documents as it relates to NBC’s advertising sales for the Olympics. The Marketing Specialist will be tasked with creating and updating monthly pacing documents, categorical spending charts, and more. The ability to build and maintain all financial documents is imperative.
Duties and Responsibilities
- Partner with sales and research to customize presentations for client calls
- Work with sales management to update & develop multiple finance related documents
- Ability to understand and intelligently speak to research metrics used in the development of sales stories
- Proactively identify sponsorable opportunities that align with clients’ brand/marketing objectives
- Develop and execute 360 marketing programs that help drive revenue for NBCUniversal and the Olympics
- Analyze competitive spending patterns
- Interface with sales personnel to translate client needs into sellable partnerships
- Report back to Olympic advertisers showcasing how the Olympics helped drive key KPI’s
- Day to day management of sales marketing budget
Qualifications
Qualifications
- Bachelor’s Degree
- 3+ years of experience at an agency, media company, sales organization or in research, where the individual was responsible for presentation, creative and promotion development.
Eligibility Requirements
- External candidates must submit a resume/CV through nbcunicareers.com to be considered
- Must be willing to work in New York, NY
- Must be willing to submit to a background investigation
- Willingness to travel and work overtime
- Must have unrestricted work authorization to work in the United States
- Must be 18 years or older
Desired Characteristics
- Strong organizational skills – ability to manage multiple projects simultaneously
- Ability to analyze research metrics and translate into sales storylines
- Business writing skills including presentation development
- Understanding of the sponsorship development process
- Familiarity with the development and execution of 360 marketing programs
- Understanding of the promotion development and execution process and experience executing promotions.
- Strong interpersonal skills - with internal and external clients
- Knowledge of media marketing, the sales process and media in general
- Thorough knowledge of Word, PowerPoint, Excel, etc and presentation proficiencies
Salary Range: $65,000 - $70,000
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
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