Auto Gallery Mall of Georgia

Marketing Strategist

Full Time Buford, GA, United States of America
nan - nan (Yearly) Added 1 day, 16 hours ago
Summary

LOCATION

Buford, GA 30518 (In-person work required)

QUALIFICATIONS

Bachelor's degree in Business Administration, Marketing, or Management, with 3 years of marketing experience.

RESPONSIBILITIES

Manage and implement online marketing strategies, optimize digital assets for SEO, analyze web metrics, recommend optimization strategies, coordinate website architecture, set up analytics tools, create content strategies, conduct market research, propose multi-channel campaigns, evaluate emerging technologies, ensure regulatory compliance, recommend promotional strategies, manage social media campaigns, and conduct financial modeling for marketing programs.

INDUSTRY

Marketing and Digital Advertising

SHORT DESCRIPTION

Seeking a Marketing Strategist to develop and implement online marketing strategies, optimize digital presence, and analyze performance metrics to enhance website exposure and drive engagement.

Marketing Strategist

Responsible for managing the development and implementation of online marketing strategy; managing tracking and reporting of search-related activities and provide analyses to the company’s executives; optimizing digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices; analyzing web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click; recommending strategies to optimize website exposure by analyzing search engine patterns to direct online placement of keywords or other content; coordinating the optimization of the company’s website architecture, server configuration, or page construction for search engine consumption and optimal visibility; assisting in setting up or optimizing analytics tools for tracking visitors’ behaviors; identifying appropriate Key Performance Indicators (KPIs) and analyzing reports of key metrics from digital campaigns; creating content strategies for digital media; directing and overseeing market research analyses to identify search query trends, real-time search activity, electronic commerce trends, market opportunities, and competitor performance; proposing online or multiple-sales-channel campaigns to the company’s executives; evaluating new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns; keeping abreast of government regulations and emerging web technology to ensure regulatory compliance; recommending sales or other promotional strategies to operations or inventory control staff to ensure product offerings are current, accurate, and organized for best findability against user intent; managing social media campaigns to inform search marketing tactics; and conducting financial modeling for online marketing programs or website revenue forecasting.

Requirements:

· Bachelor’s Degree in Business Administration, Marketing or Management

· 36 months experience

Mail your resume to Auto Gallery Holdings Inc., 4135 Buford Drive Suite B. Buford, GA 30518. Attn. Sebastian Jung.

Job Type: Full-time

Pay: $63,107.00 per year

Schedule:

  • 8 hour shift
  • Monday to Friday

Experience:

  • Marketing: 3 years (Required)

Ability to Commute:

  • Buford, GA 30518 (Preferred)

Ability to Relocate:

  • Buford, GA 30518: Relocate before starting work (Preferred)

Work Location: In person


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