Marketing Strategist
LOCATION
Remote
QUALIFICATIONS
BS degree in Marketing or a relevant field, 3+ years of experience in digital marketing, proven experience as a marketing strategist or manager, familiarity with SEO/SEM, paid search, Google Analytics, CRM software, and strong analytical and communication skills. Agency experience is a must.
RESPONSIBILITIES
Lead development of omnichannel marketing strategies, manage a team of marketing professionals, oversee campaign reporting, maintain understanding of marketing best practices, collaborate with internal teams, analyze sales trends, and ensure client satisfaction.
INDUSTRY
Marketing Services
SHORT DESCRIPTION
Ironistic Marketing Strategists develop and execute marketing strategies to support client business goals while managing a team and ensuring campaign effectiveness.
Ironistic Marketing Strategists are responsible for developing marketing strategies to support our clients’ business goals, and manage the execution of said strategies to success.
Apply online at https://www.ironistic.com/iron-careers/
The ideal candidate will have:
- 3+ years of experience in digital marketing or related field
- Proven work experience as a marketing strategist or marketing manager
- Demonstrable experience with marketing campaigns and web technologies
- Understanding and use of digital tools, technologies, and trends, then leveraging those for client success, including research and discovery efforts
- Familiarity with SEO/SEM, paid search, display, and video, Google Analytics, CRM software, and Content Management Systems
- Effective goal-setting skills
- Strategic decision-making and problem-solving skills
- An understanding of web design and highly effective UX/UI
- Excellent written and verbal communication to express ideas and share marketing strategies
- Strong analytical skills to evaluate the effectiveness of campaigns and deliverables
- Team management skills
- BS degree in Marketing or a relevant field
- Agency experience is a must!
Responsibilities will include but are not limited to:
- Lead the development of omnichannel marketing strategies that achieve our clients’ business goals, including but not limited to lead generation, customer engagement, and brand awareness.
- Manage a team of marketing professionals, including Project Managers and specialists in PPC, SEO, Content, and Email Marketing.
- Work with various partners for solutions including CTV, OOH, Streaming Audio, and Podcasts.
- Oversee reporting to illustrate effectiveness of all campaigns and other efforts to client
- Maintaining a solid understanding of all current marketing strategies and best practices
- Collaborate with internal marketing and production teams
- Analyze sales and marketing trends
- Use customer feedback to ensure client satisfaction
- Other job duties as assigned by your supervisor as needed
Benefits:
- Health & Life Insurance – Premiums for employee paid by Ironistic
- Dental & Vision Insurance
- 401(k) with generous company match
- Generous paid time off
- Continuing education fund – always keep learning!
- “Thinking Thursday” day once per month – Explore the latest trends in the digital world!
- SmartTrip Metro Benefits (in the DC area)
- Various monthly rewards for doing great work and being a team player
- Awesome office amenities: Shuffleboard tables, treadmill desk, open/collaborative spaces, and snacks/drinks!
Apply online at https://www.ironistic.com/iron-careers/
Job Type: Full-time
Pay: $75,000.00 - $95,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Vision insurance
Schedule:
- Monday to Friday
- Weekends as needed
Experience:
- Digital Marketing: 3 years (Required)
- Agency: 2 years (Required)
Willingness to travel:
- 25% (Required)
Work Location: Remote
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