Marketing & Technology Manager

Job description

Key Responsibilities:

Marketing Management:

• Develop and execute marketing strategies, including social media campaigns, email marketing, and content creation.
• Manage the company website, including design updates, content management, and performance optimization.
• Monitor marketing metrics to assess campaign effectiveness and adjust strategies as needed.
• Collaborate with internal and external teams to maintain brand consistency and drive engagement.

Proposal Development:

• Respond to Requests for Proposals (RFPs) for contract transportation work, including crafting proposals and coordinating with internal teams.
• Analyze proposal requirements to ensure compliance and competitiveness.

IT Management:

• Oversee all aspects of IT operations, including office computers, network systems, and vehicle tracking hardware.
• Manage transportation software to ensure smooth operations and compliance with organizational requirements.
• Collaborate with technology vendors to evaluate and implement new systems and upgrades.
• Provide technical support and training to staff as needed.
• Ensure data security, system reliability, and optimal performance.

Qualifications:

• Bachelors degree in , Marketing, Business Administration,IT or a related field (or equivalent experience).
• Strong background in digital marketing, including social media and email campaigns.
• Proficiency in website management tools (e.g., WordPress) and basic design skills.
• Experience responding to RFPs or similar proposal processes.
• Strong background in digital marketing, including social media and email campaigns.
• Proven experience in IT management, including hardware, software, and vendor relations
• Excellent problem-solving, organizational, and communication skills.
• Ability to work independently and collaboratively in a dynamic environment.

Preferred Skills:

• Familiarity with transportation or logistics technology systems.
• General Marketing Abilities
• Graphic design experience or familiarity with design software (e.g., Adobe Creative Suite).
• Familiarity with IT management
• Knowledge of RFPs and proposal writing

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

• Ability to prioritize, organize, and multi-task in a flexible and fast paced environment to effectively meet deadlines
• Ability to analyze and improve upon current social media initiatives
• Expertise in creating, implementing and driving new social media strategies
• Strong written and verbal communication skills
• Understanding of Facebook, Twitter, Google+, Instagram, Pinterest, LinkedIn
• Must demonstrate an understanding of the Facebook Ads Platform and Twitter Ads Platform
• Work independently as well as with a team
• Have knowledge of Web Development, Search Engine Optimization, Social Media Marketing, Paid Search, Content Marketing, and Lead Generation
• Skills in Microsoft Office, including Excel, Word and PowerPoint
• Bachelors Degree in Business, Marketing, Communications, Public Relations, or another related field
• Social Media Marketing experience