Martech & Data Product Owner

Full Time • Sarasota, FL, United States of America

120,000 - 130,000 (Yearly) Added 3 weeks, 5 days ago

Summary

LOCATION

Remote position in the United States

QUALIFICATIONS

Bachelor's degree in Marketing, Data Science, or Business, 5+ years of Product Ownership experience in MarTech platforms (Adobe Analytics, Adobe Target, Adobe CDP), strong knowledge of data privacy regulations, and proficiency in Agile methodologies.

RESPONSIBILITIES

Lead MarTech strategy development, manage customer data initiatives, oversee the MarTech ecosystem and integrations, refine data-driven marketing strategies, implement Adobe Analytics dashboards, collaborate with various teams, drive data democratization, and analyze trends for optimization.

INDUSTRY

Home Repair and Maintenance Services

SHORT DESCRIPTION

Wrench Group seeks an experienced MarTech & Data Product Owner to drive innovation across the Adobe ecosystem, ensuring a cohesive customer experience through effective data management and marketing strategies.

Overview:

Wrench Group is seeking an experienced MarTech & Data Product Owner to lead the strategy and execution of our marketing technology stack and data initiatives. This role will focus on driving innovation and cohesion across our Adobe ecosystem, including Adobe Analytics, Adobe Target, and Adobe Real-Time CDP, ensuring a unified and personalized customer experience.

Please note: We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas needed now or in the future.

Wrench Group is a national leader in home repair, replacement, and maintenance services specializing in heating, ventilation and air conditioning, plumbing, water, and electrical services. Our partner locations have developed strong reputations with brands that date back to the 1940s. At Wrench Group, we are a group of like-minded individuals focused on achieving the highest customer satisfaction possible through our strong network of technicians, sales, customer service, and support staff. Our business model looks to partner with organizations that have great leadership and proven winning cultures. The focus is supporting businesses that already have a proven track record to help them accelerate growth and deliver customer thrill at every touchpoint.

What's In It For Me?

Competitive Compensation ($120,000 - $125,000 based on experience)
Robust Bonus program
Matching 401 K program
Unlimited PTO
Remote position
Working in a dynamic, collaborative, and fun environment
Coached and supported career growth through Wrench University

Responsibilities:

What Will I Do?

MarTech Strategy Leadership: Define and lead the strategy, development, and execution of marketing technology products and data initiatives.
Customer Data Management: Oversee the strategy for unified customer profiles in Adobe Real-Time CDP, ensuring data accuracy and readiness for segmentation, activation, and personalization.
Ecosystem Ownership: Manage the MarTech ecosystem, including integrations with Adobe Analytics, CRM systems, automation platforms, and other marketing tools.
Data-Driven Marketing: Develop and refine data-driven marketing strategies leveraging segmentation, personalized targeting, and customer journey optimization.
Analytics & Insights: Implement and optimize Adobe Analytics dashboards to visualize KPIs, providing real-time insights and reports to stakeholders.
Collaboration: Partner with marketing, IT, and analytics teams to ensure seamless data integration and adoption across the organization.
Enablement & Compliance: Drive data democratization by enabling access to insights through self-service tools and training while ensuring compliance with regulations like GDPR and CCPA.
Optimization: Analyze trends and identify opportunities for improving MarTech functionality, campaign performance, and customer experience through testing and iteration.

Qualifications:

Do I Have What it Takes?

Bachelor’s degree in a relevant field (e.g., Marketing, Data Science, or Business).
5+ years of Product Ownership experience with expertise in MarTech platforms, including Adobe Analytics, Adobe Target, and Adobe CDP.
Proven ability to manage complex technology stacks and ensure seamless integrations.
Strong understanding of data privacy regulations and best practices for secure data management.
Proficient in Agile methodologies, with experience in tools like JIRA and Confluence.
Understanding concepts of data architecture, data engineering, and data warehousing capabilities.
Excellent analytical and problem-solving skills, with a focus on actionable insights and innovation.

Preferred Skills:

Adobe Certifications in Real-time CDP, Adobe Analytics, or broader Adobe Experience Platform.
Knowledge of data privacy regulations and best practices for data governance within the MarTech landscape.
Experience with Adobe Experience Platform (AEP) and other tools within the Adobe Experience Cloud

Wrench Group and its affiliates are proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, genetic information, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Wrench Group and its affiliates comply with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, please contact the company Human Resources office.

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