Paid Media Specialist

We are a rapidly growing digital marketing agency based in Cherry Hill, NJ, looking to add a skilled PPC Specialist to our team. If you're experienced in managing Google Ads and Meta Ads, and passionate about driving results through paid advertising, we'd love to hear from you. We’re also open to considering the candidates that are looking to start a career in paid media.

Check out our YouTube channel if you want to learn more about the type of clients we work with and the type of work we do.

Requirements:

We're looking for someone with a solid background in paid advertising, specifically in Google & Meta Ads.

• Proven experience with Google Ads and Meta Ads, covering campaign creation, optimization, and performance analysis.
• Familiarity with tools such as Google Analytics and Google Tag Manager for tracking and analyzing campaign performance metrics.
• Ability to identify opportunities for improving conversion rates and take actionable steps to optimize return on ad spend (ROAS).
• Basic understanding of how paid media supports the buyer’s journey, from awareness to conversion.
• Ability to communicate campaign progress, results, and insights to clients in a clear and accessible manner, addressing their questions and providing recommendations.
• Excellent written and verbal skills for effective client interactions, collaboration, and reporting.

Responsibilities:

• Manage and optimize Google Ads and Meta Ads accounts for a range of clients, ensuring campaigns meet or exceed performance targets.
• Develop and execute strategies for paid media campaigns, including keyword research, audience targeting, and bid management.
• Work closely with the content team to ensure landing pages and ad copy align with campaign goals.
• Monitor and report on campaign performance, making data-driven decisions to improve results.
• Stay up-to-date with industry trends, tools, and best practices in paid advertising.
• Oversee the creation and optimization of landing pages to ensure they effectively support campaign objectives.

Job Type: Full-time

Pay: $55,000.00 - $60,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Experience:

• Google Ads: 1 year (Required)

Ability to Commute:

• Cherry Hill, NJ 08002 (Required)

Work Location: In person