Part-Time Virtual Marketing & Engagement Specialist

The Part-Time Virtual Marketing & Engagement Specialist is a vital member of the team, responsible for creating, facilitating, and growing the audience on our online platform.

Qualities Required by the Part-Time Virtual Marketing & Engagement Specialist:

• Exceptional organizational and time management skills
• Attention to detail
• Clear communication skills, both verbal and written
• Enthusiasm to foster growth and improve the community experience
• Confidence with live virtual events and public speaking
• Familiarity with marketing strategy and current tech platforms
• Progressive thinker with a willingness to adapt and innovate
• Ability to use technology tools effectively and creatively
• Enthusiasm to move with the speed of the business and expand responsibilities as needed

Tools Used by the Online Part-Time Virtual Marketing & Engagement Specialist:

• MightyNetworks: community hosting platform
• Canva: graphic design platform
• ClickUp: internal project management
• ActiveCampaign: email marketing software
• Gmail: email software
• Slack: team communication

Part-Time Virtual Marketing & Engagement Specialist Responsibilities:

The primary responsibility of the Part-Time Virtual Marketing & Engagement Specialist is to oversee an online membership community, ensuring member satisfaction, engagement, and growth. Responsibilities include:

• Brainstorm, plan, and schedule live trainings and community roundtables for members throughout the year.
• Coordinate with guest trainers on event topics, schedules, and logistics, ensuring smooth execution.
• Post community updates and relevant educational content inside the platform.
• Manage the community inside of the hosting platform to ensure that each member’s experience is positive.
• Oversee the strategic direction of the membership platform to ensure members are happy, the community is growing consistently, and that the brand promise is delivered.
• Design and post quarterly resources for new members inside the community.
• Attend and moderate all live community events.
• Respond to member posts and inquiries inside the hosting platform daily.
• Manage the referral program by providing important resources for affiliates, communicating upcoming enrollment dates, growing the referral program with ideal members, and answering questions as they arise.
• Conduct quarterly audits of the community platform to ensure all links are working and the platform is used to its fullest capability.
• Hit quarterly and yearly revenue targets set by leadership. If targets are not being met, collaborate with leadership to create a revenue recovery action plan.
• Review monthly community reports with the leadership team and operations manager. Analyze the data, make recommendations, and create action plans for implementing community improvements.
• Draft and send a monthly community newsletter to engage members and promote upcoming events.
• Collaborate on creative marketing efforts to increase membership growth and execute necessary tasks for marketing initiatives.
• Support marketing campaigns and initiatives on social media through content creation or filming, as needed.
• Record monthly time-lapse/b-roll videos to be used for social media posts or other marketing initiatives.
• Work with leadership and the social media manager on creating a launch strategy for the quarterly referral program and membership enrollment.
• Appear as a guest on podcasts or external events, as requested.

Job Type: Part-time

Pay: From $26.00 per hour

Expected hours: 20 per week

Benefits:

• 401(k)
• Paid time off

Education:

• Bachelor's (Required)

Experience:

• Email marketing: 2 years (Required)
• Meeting facilitation: 1 year (Required)

Work Location: Remote