Tucson Roadrunners

Partnership & Analytic Strategy Coordinator

Full Time • Tucson, AZ, United States of America

nan - nan (Yearly) Added 1 month, 3 weeks ago

Summary

LOCATION

Tucson, AZ

QUALIFICATIONS

Bachelor's degree in Business, Data Science, Sports Management, or a related field preferred; proven experience in CRM system administration and data analysis; familiarity with data platforms like Salesforce/KORE, Salesloft, and SponsorCX.

RESPONSIBILITIES

Manage CRM systems and corporate partnerships, oversee data analysis and reporting, enhance stakeholder engagement, and collaborate with internal teams to improve customer relationships.

INDUSTRY

Sports & Entertainment

SHORT DESCRIPTION

The Coordinator, Partnership & Analytic Strategy will be responsible for managing CRM systems and executing data-driven strategies to drive sales growth and enhance stakeholder engagement for the Tucson Roadrunners.

Job Title: Coordinator, Partnership & Analytic Strategy

Department: Corporate Sales

Reporting: Vice President Ticket/Corporate Sales

Status: Exempt

Position Overview:
The Business Strategy, CRM & Analytics Coordinator is a full-time, exempt position responsible for managing the Tucson Roadrunners internal CRM systems and partnering with all departments to execute a data-driven & sales growth strategy. This role focuses on the implementation and integration of the CRM system, organizational reporting, and development of data processes to support staff in managing stakeholder relationships. In addition, the Business Strategy, CRM & Analytics Coordinator will oversee Corporate Partnerships data systems plus CRM.

Key Responsibilities:

CRM System Management:

Develop and implement CRM service procedures, policies, and standards.
Serve as the organization's CRM system expert and administrator, troubleshooting and resolving system issues.
Lead the day-to-day reporting for all departments, focusing on stakeholder acquisition and retention (members, sponsors, ambassadors, volunteers).
Build out department dashboards to provide real-time status updates and analytics.
Handle the logistics for online surveys
Perform data analysis on market research, ticketing, and secondary data sources
Perform online research utilizing public and subscription services

Corporate Partnerships Administration:

Manage SponsorCX platform.
Ensure all Partnership accounts have updated & correct assets.
Collaborate with Partnerships team to ensure all current & prospective partners are in SponsorCX.

Data Analysis and Reporting:

Use data to analyze customer satisfaction and identify opportunities to improve stakeholder engagement and retention.
Build and manage event and stakeholder surveys, delivering real-time results and reports to departments.
Using database to build segmented, targeted campaigns to assist info gathering and sales process.
Develop strategies to leverage data for engaging stakeholders in innovative ways.

Stakeholder Support and Growth:

Identify and implement ways to improve the stakeholder journey, fostering organic growth and enhancing customer relationships.
Provide support to membership staff with day-to-day customer service inquiries and issues.
Collaborate with internal teams to ensure the CRM system meets the needs of staff and enhances their ability to serve stakeholders.

Qualifications:

Bachelor's degree in Business, Data Science, Sports Management, or a related field preferred.

Salary:
$48,000 starting salary and varies upward depending on experience

Experience:

Proven experience in CRM system administration, with a deep understanding of CRM systems and data analysis.
Experience in leveraging data to drive business decisions and improve customer satisfaction.
Familiarity with data platforms like; Salesforce/KORE, Salesloft, SponsorCX, Archtics.
Experience working in a high-growth environment, preferably in sports or entertainment industries.

Skills:

Strong verbal and written communication skills.
Exceptional customer service and stakeholder engagement abilities.
Organized and analytical thinker with a keen attention to detail.

Other:

Ability to work collaboratively across departments to implement data-driven strategies
Understanding of industry standards when working with customers and sponsors.
Experience with Ticketmaster Archtics, KORE, Ticket Sales, Pricing Analytics, and Dynamic Pricing strongly preferred
Experience with Adobe Creative Cloud a plus, but not required

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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