Partnerships Account Coordinator
LOCATION
Onsite in Charlotte, NC (with travel requirements)
QUALIFICATIONS
Bachelor's degree in Sports Administration, Business, or a related field; 2+ years in brand marketing, sports sponsorship, or related client-facing roles; strong understanding of sport marketing and sponsorship activation.
RESPONSIBILITIES
Support partnership management activities; assist in strategic marketing plans; maintain relationships with partners; manage documentation and reports; ensure fulfillment of partnership obligations; represent the organization at events; and track industry trends.
INDUSTRY
Sports and Entertainment
SHORT DESCRIPTION
The Partnership Account Coordinator will support the partnership management team in various administrative and strategic tasks to enhance relationships with partners and drive growth for 23XI Racing.
Position Overview
The role will also have an integral role in managing the day-to-day responsibilities and requirements to keep the Partnership Management team functioning at a high level. The ideal candidate must be efficient and able to work independently yet have the ability to manage information and report accurately to management.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Essential Duties and Responsibilities
- Support in the day-to-day of partnership management and partner responsibilities
- Support document creation, updates, and internal process management
- Assist in strategic projects and initiatives; driving 23XI growth by developing and implementing strategic marketing plans for partners
- Collaborate on partner programming through planning, development, execution, and measurement
- Cultivate relationships and network with partners, interfacing directly with partners
- Collaborate with other departments including marketing, social and digital media, public relations, etc.
- Guide partner decision-making across short-term activation strategy and long-term portfolio strategy
- Maintain strong relationships internally with key departments that impact and work with the partnerships team on a daily basis
- Ensure contractual obligations and fulfillment of partnership assets
- Assist partner account leads with duties including partner functions, programs, marketing plans, and activations on and off the track
- Serve as an at-track representative for VIP guests and potential partners
- Support on pre, monthly and end-of-season reports to assist in assessing overall effectiveness of the current partnerships
- Track industry news and trends to identify potential opportunities
- Support the on boarding of new partners and projects
- Produce effective and well-designed partner-facing materials including presentations, reports, recaps, etc.
- Participating in concept ideation and brainstorms
- Lead weekly status calls with partners
- Synthesize partner feedback and offer best-in-class examples, continually revising programs to fit our partner's needs
- Assist the Partnership Management team with creating unique activation ideas for prospects and identify/share industry best practices
- Participant in select organizational projects including special events, new initiatives, and/or key annual programs
- Core personal values align with the organization’s values, especially surrounding DEI
- Other duties as assigned by Manager
Required Skills, Experience and Abilities
- Bachelor's degree from an accredited college of university required in Sports Administration, Business, or a related field
- Two (2) years of brand marketing, marketing agency, or sports/entertainment sponsorship/hospitality management is ideal
- Experience in a Client-Facing, Sponsorship Management, Sales, or Marketing related role is preferred
- A passion and interest in the power of sports, entertainment, and culture
- An understanding of sport marketing and sponsorship activation
- Strategic planning and marketing strategy experience
- Consistent track record of managing and renewing major accounts
- Strong strategic decision-making and problem-solving skills
- Must be self-motivated, demonstrate eagerness to learn and take directions, pay strict attention to detail, and see tasks through completion
- Proven experience in event planning and coordination
- Ability to complete tasks with a thorough concern for all aspects, no matter how small
- Ability to be creative, work independently and effectively
- Ability to interact with a wide spectrum ranging from entry-level through to C-Level
- Ability to establish and maintain strong positive working relationships with partners, co- workers, and vendors.
- Ability to work autonomously as well as part of a team
- Ability to multi-task between projects and meet required deadlines
- Excellent time management and organizational skills
- Excellent oral, written and presentation skills
- Strong knowledge of MS Office, including Word, Outlook, PowerPoint, and Excel
- Willingness to travel. Regular travel required, must be able to manage business while traveling for work, including attending races, driver appearances and traveling for sponsor meetings
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