Performance Marketer
LOCATION
Remote
QUALIFICATIONS
3-5 years of experience in performance marketing, expertise in Google Ads, Meta Ads, and marketing automation platforms such as HubSpot and Mailchimp, strong strategic mindset, and collaboration skills.
RESPONSIBILITIES
Manage and optimize marketing campaigns across multiple platforms, design content strategies, implement marketing automation, conduct keyword research, analyze campaign performance metrics, and align efforts with other marketing channels.
INDUSTRY
Healthcare Technology / SaaS
SHORT DESCRIPTION
Seeking a Performance Marketing Specialist to lead impactful campaigns, drive customer acquisition, and develop cohesive marketing strategies within the healthcare and SaaS markets at Clinical Notes AI.
Who is Clinical Notes AI?
At Clinical Notes AI, we’re redefining the landscape of clinical documentation and mental health support with our cutting-edge AI-driven platform. By automating note-taking, transcriptions, and documentation, we empower healthcare providers to reduce administrative burdens and focus on delivering quality care to their patients. Designed with a deep commitment to HIPAA compliance and patient confidentiality, our platform increases efficiency, reduces clinician burnout, and streamlines insurance reimbursements.
What is this opportunity?
We are seeking a Performance Marketing Specialist to join our growing team and lead impactful campaigns that drive customer acquisition in the healthcare and SaaS markets. This role will be instrumental in continued development of a cohesive marketing strategy that integrates content creation, paid advertising, and marketing automation. If you’re excited about transforming how healthcare providers adopt innovative solutions, this role is for you!
Who are you?
You are a data-driven and creative marketer with a strong track record in performance marketing and marketing automation. You thrive in fast-paced environments and are passionate about driving measurable outcomes. Your ability to adapt B2C marketing strategies for B2B SaaS solutions, coupled with expertise in paid search, campaign management, and marketing tools, makes you a perfect fit for this role. You are eager to make a meaningful impact in healthcare by helping clinicians discover tools that transform their work.
How will you contribute?
Campaign Management:
Develop, optimize, and scale campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and others.
Manage monthly budgets of $20k-$50k+, ensuring efficient spend allocation and maximizing ROI.
Content Strategy:
Collaborate with content creators to design strategies that amplify paid campaigns and align with target audience needs.
Marketing Automation:
Design strategies and manage automations in tools like Zapier and Make.com to streamline workflows in GoHighLevel (GHL), HubSpot, and Mailchimp.
Oversee all automated communications with customers and leads to drive engagement and conversions.
Keyword Research & Optimization:
Identify and leverage high-performing keywords to enhance campaign success and search visibility.
Identify and manage audiences that align with our Ideal Customer Profile for B2B and individual clinicians.
Creative Testing & Collaboration:
Partner with internal teams to test and refine ad copy, landing pages, calls-to-action, and email templates.
Analytics & Reporting:
Track campaign performance metrics, analyze data to uncover insights, and present actionable recommendations to leadership.
Leverage google analytics, pixels, and other reporting tools to track attribution and source tracking for traffic, opportunities, and overall metric reporting
Together we will use this data to determine where we should allocate budget and focus our marketing efforts.
Cross-Channel Marketing:
Align paid efforts with other marketing channels, including retargeting, email, and social media campaigns.
What do you bring?
Experience: 3-5 years in performance marketing with a focus on paid search, marketing automation, and campaign management.
Technical Proficiency:
An understanding of modern tools such as Clay.io and other AI marketing strategies and tools.
Expertise in Google Ads, Meta Ads, TikTok, LinkedIn Ads, and related tools.
Experience with marketing automation platforms like Zapier, Make.com, HubSpot, Mailchimp, and GoHighLevel (GHL).
Strategic Mindset: Proven ability to manage large budgets, optimize campaigns, and develop cohesive marketing strategies.
Market Knowledge: Experience driving customer acquisition in competitive U.S. markets.
Collaboration Skills: Strong communication skills for coordinating with content creators and cross-functional teams.
Customer-Centric Approach: A consumer-first mindset with the ability to translate strategies into measurable outcomes.
Why Clinical Notes AI?
Mission-Driven Work: Join a company committed to enhancing clinician efficiency and patient care.
Flexible Environment: Work remotely, with autonomy and no-boss culture.
Growth Opportunities: Thrive in a supportive culture that values continuous learning and personal growth.
Comprehensive Benefits: Enjoy competitive compensation, flexible leave policies, tech reimbursements, and company offsites.
If you are passionate about performance marketing, automation, and making a difference in healthcare, apply today to join Clinical Notes AI’s mission to transform the future of clinical documentation.
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