Point Of Care/Molecular Business Development Manager - Mid-Atlantic
LOCATION
Field-based position supporting the Mid-Atlantic territory, including Maryland, DC, Delaware, New Jersey, or Pennsylvania.
QUALIFICATIONS
Bachelor's Degree required, with a minimum of 5 years of sales experience in the Healthcare industry. Strong strategic thinking, commercial acumen, and the ability to manage complex sales cycles are essential. Must be able to travel up to 70%.
RESPONSIBILITIES
Develop new opportunities for POC and MDx business, drive instrument placements, establish relationships with stakeholders, execute strategic territory plans, and maintain sales forecasts and CRM records. Collaborate with cross-functional sales teams for effective customer engagement.
INDUSTRY
In Vitro Diagnostics
SHORT DESCRIPTION
QuidelOrtho seeks a Point of Care/Molecular Business Development Manager to drive growth in diagnostics through developing and managing customer accounts in a field sales role focused on strategic engagement and revenue generation.
QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in immunoassay and molecular testing, clinical chemistry and transfusion medicine. We are more than 6,000 strong and do business in over 130 countries, providing answers with fast, accurate and consistent testing where and when they are needed most – home to hospital, lab to clinic.
- Converts competitive/new customer accounts. Develops customer acceptance by establishing personal accountability, illustrating QuidelOrtho value propositions, demonstrating product capabilities, and successfully managing highest probability opportunities to close.
- Drives instrument placement within assigned territory for the POC market.
- Develops and executes strategic territory plans to prioritize, pursue, and convert competitive customer accounts.
- Works with cross functional sales teams to develop and implement sales strategies for all relevant key strategic and IDN-related facilities.
- Develops and leverages relationships with key stakeholders, forms and executes customer touchpoint/call plan based on customer’s buying cycle, manages opportunities within and outside of the buying/sales cycle, leverages strategic selling framework.
- Develops and executes strategic territory plans to prioritize, pursue, and convert competitive customer accounts to meet annual quotas, KPIs and sales goals.
- Assists with transition planning for newly converted customers and contributes to smooth transition Account Managers as necessary.
- Establishes and maintains productive professional relationships with key decision-makers, influencers, and KOLs at multiple levels within targeted customers, including C-suite executives, laboratory leaders, and technical buyers.
- Develops and maintains sales forecasts, accurate account and contact information, and records of activities in the CRM system. Provides timely reports on field sales activity, market changes, and business development opportunities, ensuring alignment with corporate goals.
- Perform other work-related duties as assigned
- Prospective Customers: Engage with IDN network leadership, Urgent Care network leadership to identify large opportunities and provide technical expertise. Form relationships with key net-new customer stakeholders.
- Current Customers: Develop opportunities, maintain relationships and protect revenue with large complex customers.
- Field Sales: Partner with account managers to understand customer needs and identify competitive threats. Collaborate with regional sales leadership to create strategies to execute against large complex customers and ensure technical support is sufficient.
- Marketing & Commercial Enablement: Partners to deliver on marketing initiatives and with data analytics team to manage performance metrics.
- Technical Specialists: Work with Field Specialists as needed to coordinate implementations.
- QuidelOrtho Management: Interacts with Sales Leadership, Specialty Sales, Strategic Markets and Distribution to maximize the achievement of corporate goals and collaborate with other areas of the organization as needed (e.g., Finance, HR, IT, Customer Service, etc.).
- Bachelor's Degree required.
- Minimum of 5 years of sales experience in the Healthcare industry required with knowledge of B2B sales and/or distribution sales. 7+ years preferred.
- Strategic thinking skills and ability to translate strategies into executable tactical action plans.
- Ability to deliver results while working in a highly independent and fast-paced team environment.
- Commercial & Business acumen. Proficient at uncovering key business issues and providing insightful, actionable recommendations for improvement.
- Manages complex sales cycle internally and externally.
- Ability to analyze financial data and generate logical strategies and plans based on analysis.
- Proficiency in MS Office (i.e., Outlook, Word, Excel, PowerPoint), preferred.
- Strong presentation, demonstration, and negotiation skills.
- Solid communication skills – written and verbal.
- Ability to uphold and support individual and company values.
- High degree of ethics and professionalism while interacting with customers, vendors, and co- workers.
- Ability to handle confidential information is required.
- Ability to work under general supervision following established procedures required.
- Must have a valid US driver's license in good standing.
- Must be able to travel up to 70%.
- Prior, hospital or physician office lab sales, or distribution, POC/MDX sales experience is preferred.
- Strong business development, strategic marketing and data analysis skills is essential for generating new business opportunities.
- Internals: Account Managers/Sales Reps at QuidelOrtho, with proven track record of performance results over 3 years and customer excellence may be considered.
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