Pr Specialist, Americas
LOCATION
Remote work from anywhere in the United States or Canada
QUALIFICATIONS
2-3 years of PR experience in consumer electronics, lifestyle, or entertainment, Bachelor's degree or equivalent experience, proficient in Google Suite and Microsoft Office, strong project and asset management skills, excellent communication skills in English, ability to travel when required.
RESPONSIBILITIES
Support PR/influencer strategies, manage press tools and materials, handle product requests and shipping, brainstorm pitch angles, assist with press events, track KPIs, conduct cultural and competitor research, manage PR budgets and local calendars.
INDUSTRY
Consumer Electronics
SHORT DESCRIPTION
The PR Specialist for Sonos will cultivate brand reputation through press storytelling, journalist advocacy, and influencer marketing, focused on product launches and ongoing campaigns in the Americas.
- Supporting the development of quarterly PR/influencer strategies, inclusive of NPIs, local initiatives and on-going press office / influencer relations
- Supporting NPI and local initiative execution, inclusive of
- Creating and/or managing press tools, templates and materials (e.g., media kits, playbooks, localization, toolkits)
- Managing product requests/shipping for seeding and reviews
- Brainstorming/writing locally relevant pitch angles
- Press event production and media travel bookings
- Collecting reports and supporting with tracking KPIs and measurements on PR, Influencer and paid amplification of our work
- Supporting on-going press office and influencer relations needs, including:
- Cultural and competitor landscape research
- Finding creative ways to make our brand and its products relevant for journalists and influencers
- Supporting Americas team account management, including:
- Managing invoices, PO requests and helping keep track of PR budgets.
- Keep track of local calendars: cultural moments, product, services & features availability and local holidays.
- Highly organized, positive and proactive with the ability to multi-task across numerous projects
- Comfortable and thrive in a high-paced environment
- An individual self-starter and collaborative team player
- A tech-savvy music and culture lover
- Agile and respond positively to change
- Having a love for navigating a diverse set of countries, partners, cultures and languages.
- An excellent communicator and fluent in English (written and verbal)
- Willing to travel when required
- Minimum of 2-3 years PR experience working at an international company/client/agency, in the consumer electronics, lifestyle or entertainment industry.
- Bachelor degree (or equivalent experience)
- Proficient in: Google Suite of services (sheets/drive/slides, etc) and Microsoft Office.
- Contributed to project and asset management including calendars, planning, budgets and workflow
- Strong digital interest
- Ability to build relationships cross-functionally and across different time zones.
- Bonus: Design skills or if you are a pro at building slide decks
- Medical, Dental, and Vision Insurance
- A 401(k) plan with company matching and immediate vesting
- An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required
- 80 hours of sick time upon hire, refreshed annually
- Up to 12 paid holidays per calendar year
- 12 weeks of paid Bonding Leave following the birth or adoption of a new child, plus up to an additional 12 weeks of Medical Leave for birthing parents under our Short Term Disability policy
- Company-paid Disability, Life, and AD&D Insurance
- Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance
- Mental health benefits to support your holistic well-being
- A generous employee discount program & Sonos Radio HD - on us!
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