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Product Marketing Manager

Full Time Beacon, NY, United States of America
80,000 - 100,000 (Yearly) Added 4 days, 8 hours ago
Summary

LOCATION

Fully remote with travel to Beacon, NY three times a year and additional travel for company events.

QUALIFICATIONS

Bachelor’s degree in marketing, online marketing, technical communication, or a related field; experience in product marketing for IT/software; strong communication skills in English; familiarity with B2B markets and modern marketing CRM software like HubSpot.

RESPONSIBILITIES

Create messaging concepts and marketing activities for product launches; design content tailored to various target audiences; conduct market research for the U.S. ECM market; collaborate with sales and other marketing teams; manage product launches and align marketing strategies with sales initiatives.

INDUSTRY

Software/Cloud-based Document Management Solutions

SHORT DESCRIPTION

Seeking a Product Marketing Manager to support go-to-market strategies for DocuWare products, utilizing market research and collaboration to enhance business performance.

Why should you join?
For over 35 years, our customers have trusted us with their business processes. They know we are dedicated to providing the most usable, secure and stable document management solutions on the market. DocuWare is widely recognized as a market leader for cloud-based software.

We are a team of more than 600 thinkers, leaders, makers, designers, builders, supporters and achievers — united by a love of technology and the desire to help our customers and partners succeed. Worker happiness, team productivity and improved business performance is how we believe DocuWare can elevate every business. Standard intro to call applications

We're looking for a Product Marketing Manager to pro-actively support the go-to-market strategy of DocuWare products and solutions. This is a fully remote role with travel to our Beacon, NY office three times a year, travel once a year to our DocuWorld event (location varies within the US) and annual travel to our headquarters in Germany.
#LI-DNI
Your Responsibilities
  • Create messaging concepts for DocuWare products and related campaigns.
  • Plan and implement communication and marketing activities for DocuWare launches and updates.
  • Designs a wide range of content on DocuWare products and their application scenarios, geared to the needs of the respective target group: prospects, customers or sales.
  • Conduct market research and analysis for the U.S. ECM market as a basis for the strategic direction of sales and marketing activities.
  • Collaborate with colleagues from other marketing teams, for example on global campaigns or product presentation on the website.
  • Manage planned product launches with the Product Marketing Team.
  • Liaise with our Sales colleagues to gain from their experience and to provide expertise as needed.
  • You have a specific focus on managing the US market in aligning all product marketing activities with sales and other marketing initiatives.
What you need to succeed
  • A bachelor’s degree with a focus on marketing, online marketing, (technical) communication or a comparable education.
  • Previous professional experience in product marketing for IT/software products. Experience with partner sales models is an advantage.
  • Familiar with B2B markets.
  • Very good verbal and written communication skills in English.
  • You are skilled at finding relevant topics for different target groups and processing them into precisely fitting communication.
  • Familiar with modern marketing CRM software such as HubSpot.
What we can offer
  • Annual salary range is $80,000 to $100,000
  • Standard 40 hours work week, Monday to Friday
  • DocuWare funds $2,000/$4,000 annually towards single/family HDHP deductible
  • Your choice of medical plans (HDHP, EPO, PPO)
  • Short Term Disability (100% company paid)
  • Long Term Disability (100% company paid)
  • Group Term Life insurance (100% company paid)
  • 401(K) with company match
  • 12 annual paid holidays and PTO plan
  • Profit Sharing that is contributed to your 401K as an additional match
  • Internationally growing and well-established company
  • Thorough onboarding & induction period
  • Training and development opportunities
  • Participation in a positive intercultural company culture with an openness to new ideas
  • Virtual instructor led fitness offerings
  • Tuition Reimbursement
  • Flexible Spending & Dependent Care Accounts
  • Fun company events and more
Our Values
New ideas are always welcome here.

At DocuWare, you’ll find an open corporate culture, a wide variety of options for further education and a friendly, informal work environment. We offer creative, self-motivated individuals a diverse, international working environment with plenty of freedom and opportunity for professional development.

You can find what makes us a unique and rewarding employment experience on Instagram! Check us out at https://www.instagram.com/life.at.docuware/.
Our application process
1. Virtual prescreening with a Recruiter to get to know each other.
2. Virtual interview with the Recruiter and Hiring Manager.
3. Virtual use case Interview with the Recruiter, Hiring Manager and other members of the marketing team.
4. Final in-person interview in the Beacon, NY office.
Your hiring partner
Aleida Colabattista
Specialist People & Culture
careers@docuware.com
Here you can find us
25 Creek Drive
Beacon, NY 12508

EEOC Statement
DocuWare Corporation is an Equal Opportunity/Affirmative Action Employer (Equal Opportunity Employer/Veterans/Disabled).

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity/expression, national origin, age, veteran status, disability, or any other protected category pursuant to federal, state or local laws and will not be discriminated against on the basis of any such categories/status. DocuWare values diversity, equity and inclusion and this policy applies to all employment practices at DocuWare. DocuWare is committed to providing reasonable accommodations for qualified individuals with disabilities including, but not limited to, during the application process. Please let us know if you need assistance or an accommodation due to a disability.

Background Screening Statement
Employment is contingent upon a successful completion of a criminal background investigation subject to any federal, state, and local laws.
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