HockeyStack

Product Marketing Manager

Full Time • San Francisco, CA, United States of America

114,636 - 147,592 (Yearly) Added 1 day, 8 hours ago

Summary

LOCATION

Remote

QUALIFICATIONS

4+ years of product marketing experience, ideally in SaaS, with a proven track record of creating impactful content and driving customer engagement.

RESPONSIBILITIES

Develop and own content strategy, engage with customers for insights, innovate and execute marketing initiatives, and collaborate with cross-functional teams to align messaging and product updates.

INDUSTRY

Technology / B2B SaaS

SHORT DESCRIPTION

HockeyStack is seeking a Senior Product Marketing Manager to own storytelling and strategy for its product, crafting compelling content and driving customer engagement in a fast-paced environment.

About HockeyStack

HockeyStack is the Command Center for B2B revenue teams. It integrates with your CRM, marketing automation tools, ad platforms and data warehouse to show the ideal customer journey. HockeyStack customers use this data to measure channel performance, launch cost-efficient campaigns, and prioritize the right accounts.

We are looking for a passionate Senior Product Marketing Manager to join our team and own the storytelling and strategy around our product’s value.

About the Role
As a Senior Product Marketing Manager, you will become the in-house expert on HockeyStack. You’ll craft compelling content, engage deeply with customers, and bring fresh ideas to the table to help us scale rapidly. This role is perfect for someone who thrives in a fast-paced environment, loves talking to users, and isn’t afraid to roll up their sleeves to get things done.

What You’ll Do:

Content Creation & Strategy:

Develop and own core pillars of our content strategy, including use cases, workflows, templates, and actionable insights.
Write high-impact content that resonates with our target audience, communicates product value, and drives engagement.

Customer Insights & Collaboration:

Engage with customers regularly to understand their needs, pain points, and success stories.
Use insights from customer conversations to inform content, product positioning, and messaging.

Innovation & Execution:

Continuously ideate and test new ways to showcase HockeyStack’s value across multiple channels.
Move quickly from idea to execution, measuring the impact of your efforts and iterating for success.

Cross-Functional Leadership:

Collaborate with the product, sales, and customer success teams to align messaging with product updates and go-to-market strategies.
Ensure consistent communication of our brand’s value across all customer touchpoints.

What You’ll Bring:

Experience:
- 4+ years of product marketing experience, ideally in SaaS.
- Proven track record of creating impactful content and driving customer engagement.
Skills:
- Exceptional writing and storytelling skills, with an ability to simplify complex ideas.
- Strong understanding of marketing workflows and B2B buyer journeys.
- Ability to quickly learn and articulate the value of technical products.
Mindset:
- Self-starter with a bias toward action and a drive for results.
- Comfortable working in a dynamic, fast-paced environment.
- Customer-obsessed, with a passion for creating meaningful user experiences.

What We Offer:

Competitive salary and equity.
Opportunity to make a significant impact in a growing company.
A collaborative, supportive, and innovative team culture.
Professional growth opportunities and access to cutting-edge marketing tools.

Join us in shaping the future of data-driven decision-making. If you’re excited about creating content that drives value and connecting deeply with customers, we’d love to hear from you!

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