Mindgruve

Programmatic Coordinator

Full Time San Diego, CA, United States of America
43,381 - 54,930 (Yearly) Added 2 days, 8 hours ago
Summary

LOCATION

San Diego, California (with potential for remote work)

QUALIFICATIONS

Bachelor's degree in marketing, advertising, or related field, 0-2 years of experience in a digital agency or corporate marketing, ideal 1+ years in Programmatic media campaigns, knowledge of ad serving platforms is a plus, and strong communication skills.

RESPONSIBILITIES

Manage programmatic trading and campaign setups, assist with account optimizations, own trafficking/ad operations, communicate with vendors, maintain client dashboard reports, create insights from web data, and stay updated on industry best practices.

INDUSTRY

Digital Marketing and Advertising

SHORT DESCRIPTION

Seeking a self-motivated Programmatic Coordinator to drive results and identify opportunities in programmatic media while collaborating with clients and internal teams.

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.

The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. MindgruveMacarta is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.

MindgruveMacarta is seeking a self-motivated, results-driven Programmatic Coordinator. Our ideal candidate will proactively identify opportunities while staying up to date on the latest trends and best practices within the advertising industry.

What You'll Do Here:

  • Learn and focus on programmatic trading, including setup and management of campaigns in platform
  • Assist Programmatic Planners with account optimizations including running reports, working with media vendors, optimizing media performance, and coordinating campaign efforts internally
  • Own trafficking/ ad operations process
  • Communicate with vendors and internal team on media placements
  • Maintenance of client facing dashboard reports
  • Create data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion, navigation behavior, product selections, etc.
  • Follow and stay on top of industry best practices
  • Weekly pacing reporting and media optimizations
  • Build and maintain an understanding of current topics in Media, analytics, tools and technologies related to teams core responsibilities.

We Need a Person With:

  • Bachelor’s degree – preferably in marketing, advertising or other discipline (with relevant work or internship experience)
  • 0-2 years experience at a digital agency, and/or consulting firm, and/or corporate online marketing department, and/or software provider in an analytical capacity.
  • 1+ years of experience with Programmatic media campaigns (in a DSP) is ideal.
  • Knowledge of online ad serving platforms, such as Campaign Manager 360 is a plus.
  • Familiarity with competitive intelligence and audience selection and targeting tools, such as comScore, Kantar, and GWI a plus.
  • Familiarity with traditional/offline marketing not required, but helpful
  • Ability to work both independently and in a team environment
  • Professional and personal integrity
  • A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth
  • Excellent verbal and written communication skills
  • Ability to multitask

Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. Our headquarters is based in San Diego, California, with additional offices in Covington, Kentucky and Denver, Colorado. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you’re bilingual in Spanish and/or Portuguese.)

MindgruveMacarta is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


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