Publicity Manager
LOCATION
Cincinnati, Ohio
QUALIFICATIONS
2-3 years of marketing experience, preferably in ticket sales or audience development; familiarity with digital marketing tactics, CRM platforms, and analytics tools; strong communication and creative skills.
RESPONSIBILITIES
Write and distribute press releases, manage media outreach, reserve tickets for media, develop publicity materials, coordinate with marketing teams, manage the Vice President's calendar, prepare meeting agendas, and support DE&I initiatives.
INDUSTRY
Performing Arts
SHORT DESCRIPTION
The Publicity Manager will enhance the public image of the Cincinnati Symphony Orchestra and related organizations by driving media coverage, managing public relations activities, and supporting marketing efforts.
The Marketing, Communications & Digital Media Department is responsible for achieving earned revenue goals and creating and maintaining a high level of visibility around the activities, mission, vision and values of the Cincinnati Symphony Orchestra, Cincinnati Pops and the Cincinnati May Festival. The Publicity Manager will serve as a key member of the public relations team, responsible for driving media coverage and enhancing the organization’s public image. This role will involve writing and distributing press releases and media alerts, coordinating media interviews, managing media ticket reservations and supporting the overall efforts of the PR team. The Publicity Manager will report to the Vice President of Marketing, Communications & Digital Media and will assist with scheduling meetings, managing calendars, preparing meeting agendas and other administrative tasks for the department. This position requires a strong communicator, detail-oriented organizer and proactive team player.
Duties and Responsibilities
- Write and distribute press releases, media alerts and other communications to promote concerts, events and key organizational milestones.
- Manage media outreach and coordinate interview schedules for key spokespeople and media outlets.
- Reserve tickets for media representatives attending concerts, ensuring a seamless experience.
- Develop and maintain relationships with local media contacts, including reporters, editors, bloggers in the arts, culture and music sectors.
- Assist in developing publicity materials for upcoming performances, including media kits (b-roll, photos, etc.).
- Coordinate with the marketing team to ensure that all promotional efforts are aligned and timely.
- Attend concerts as needed for media coordination and support.
- Manage the Vice President of Marketing, Communications & Digital Media’s calendar, schedule meetings and organize departmental events.
- Prepare agendas for department meetings and assist with meeting logistics, including room reservations and material creation and distribution.
- Support the Vice President with reporting and tracking publicity efforts, providing updates on media coverage, audience engagement and performance feedback.
- Ensure all publicity activities adhere to brand guidelines and messaging.
- Support organization’s DE&I initiatives and other objectives as outlined in the strategic plan.
- Assist with special projects or other duties as assigned.
Reporting Relationship: The Publicity Manager reports to the Vice President of Marketing, Communications & Digital Media.
Requirements:- Minimum of 2-3 years of experience in marketing, preferably in ticket sales, audience development, or growth marketing.
- Demonstrated experience with digital marketing tactics, including social media promotion, paid ads, third-party digital and trades.
- Experience with customer segmentation and using data-driven strategies to engage new audiences and increase conversion rates.
- Familiarity with marketing automation tools, CRM platforms (e.g., Salesforce, Tessitura), and analytics tools.
- Strong communication and creative skills, with proven experience crafting compelling messaging to attract new ticket buyers.
- Ability to manage multiple projects, meet deadlines, and work collaboratively with various teams.
- Results-driven with a focus on achieving measurable growth in ticket sales and database expansion.
- Innovative, proactive, and comfortable working in a dynamic environment with a focus on experimentation and continuous improvement.
- Strong interpersonal skills, with an ability to work effectively with cross-functional teams and external partners.
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