Real Estate Marketing Specialist

Contract • Lafayette, IN, United States of America

41,600 - 52,000 (Yearly) Added 3 days, 9 hours ago

Summary

LOCATION

Hybrid remote in Lafayette, IN 47901 (Preferred)

QUALIFICATIONS

Proven marketing experience, preferably in real estate; proficiency in Canva and graphic design tools; strong understanding of social media and email marketing; knowledge of lead generation strategies; excellent communication and organizational skills; ability to work independently.

RESPONSIBILITIES

Create and manage a marketing calendar; design and publish social media posts; develop and monitor email campaigns; create marketing materials; generate leads through diverse marketing strategies; collaborate with team members and provide updates on campaign performance.

INDUSTRY

Real Estate

SHORT DESCRIPTION

A creative and detail-oriented Real Estate Marketing Specialist is sought to develop and implement effective marketing strategies on a part-time basis to engage clients, generate leads, and promote the brand.

Job Title: Real Estate Marketing Specialist (Part-Time)

Job Summary:
We are seeking a creative and detail-oriented Real Estate Marketing Specialist to join our team on a part-time basis (5-7 hours per week). In this role, you will support our dynamic real estate team by developing and implementing effective marketing strategies to engage clients, generate leads, and promote our brand. This position is perfect for a marketing professional with a passion for real estate and a proven ability to deliver results.

Key Responsibilities:

Marketing Calendar Development:

Create and manage a comprehensive monthly marketing calendar.
Ensure alignment with the team’s goals and upcoming property listings, events, and promotions.

Social Media Management:

Design, schedule, and publish engaging posts across social media platforms.
Monitor engagement metrics and adjust strategies to optimize reach and performance.

Email Campaign Administration:

Develop and send out targeted email campaigns to engage clients and prospects.
Monitor email analytics to measure campaign effectiveness and refine strategies.

Graphic Design:

Create visually appealing marketing materials, including property flyers, brochures, and online ads.
Utilize Canva to design branded content that aligns with the team’s image and goals.

Lead Generation and Capture:

Develop strategies to generate and capture leads through digital and traditional marketing efforts.
Leverage tools and campaigns to increase client acquisition and engagement.

Collaboration and Communication:

Work closely with team members to ensure marketing efforts support business objectives.
Provide regular updates on marketing activities and campaign performance.

Qualifications: