Regional Leasing And Marketing Director
LOCATION
Remote position; must be near an international airport due to frequent travel requirements.
QUALIFICATIONS
Experience in market planning, marketing management, and market research; sales experience; excellent communication and interpersonal skills; ability to lead and motivate teams; strong analytical and problem-solving abilities; experience in property management, preferably in student housing.
RESPONSIBILITIES
Oversee a team of National Leasing Specialists, create training programs, communicate progress to executive members, develop marketing plans to drive traffic, and analyze market trends to maximize engagement and occupancy.
INDUSTRY
Student Housing and Property Management
SHORT DESCRIPTION
The Director of Marketing and Leasing will lead marketing initiatives and leasing strategies to achieve occupancy goals across assigned regions while providing mentorship to leasing teams.
Company Description
Empower Property Management Consulting is the #1 nationwide leasing firm in the Student Housing Industry that specializes in eliminating apartment vacancy on all asset types. The company provides contemporary, result-driven leasing, marketing, and training strategies to help property owners and operators exceed their occupancy goals. With a focus on empowering leasing staff for long-term success.
Role Description
The Director of Marketing and Leasing will be responsible for driving leasing and occupancy goals within their assigned region. This role will oversee market planning, marketing management, and market research, as well as lead a team of National Leasing Specialists to ensure successful execution of marketing initiatives and leasing strategies. The Director will develop and implement strategic marketing plans, provide leadership and mentorship to leasing teams, and collaborate with local teams to analyze market trends and maximize traffic, engagement, and occupancy.
Responsibilities
- Manage a group of National Leasing Specialist training professionals, including mentoring and providing guidance and leadership
- Create weekly training programs and refresher for continued education for your team post initial training
- Regularly and effectively communicate with Empower executive members to provide progress on each site you oversee
- Develop weekly and monthly marketing plans to ensure sufficient traffic. This should be done in conjunction with the local teams with resources and staffing available to properly execute plans.
- Develop and empower specialists to ensure daily execution of the Empower standard of leasing
- Market Planning, Marketing Management, and Market Research skills
- Market Planning, marketing management, and market research skills
- Sales experience
- Excellent communication and interpersonal skills
- Ability to lead and motivate leasing teams
- Strong analytical and problem-solving abilities
- Experience in property management, student housing preferred
Flexible work from home options available.
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