Sales And Marketing Specialist
LOCATION
Ann Arbor, MI 48103 (In person, relocation required)
QUALIFICATIONS
Strong understanding of traditional and digital marketing strategies, 1 year of marketing experience preferred, proficiency in Adobe Creative Suite, basic knowledge of HTML, excellent copywriting skills, and strong analytical skills.
RESPONSIBILITIES
Develop comprehensive marketing strategies, manage social media marketing efforts, oversee digital campaigns, conduct market research, prepare and manage the marketing budget, collaborate with product management, utilize design software for promotional materials, write engaging content, and monitor campaign performance.
INDUSTRY
Sales and Marketing
SHORT DESCRIPTION
Seeking a Sales and Marketing Manager to lead marketing initiatives, drive sales growth, and enhance brand visibility through effective strategy implementation and management of marketing campaigns.
Overview
We are seeking a dynamic and results-driven Sales and Marketing Manager to lead our marketing initiatives and drive sales growth. The ideal candidate will possess a strong understanding of both traditional and digital marketing strategies, with a proven track record in managing successful campaigns. This role requires creativity, analytical skills, and the ability to work collaboratively across departments to enhance brand visibility and achieve business objectives.
Duties
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
- Manage social media marketing efforts, including content creation, scheduling, and engagement.
- Oversee digital marketing campaigns, including email marketing, SEO, PPC advertising, and website management.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Prepare and manage the marketing budget to ensure effective allocation of resources.
- Collaborate with product management teams to align marketing strategies with product launches.
- Utilize Adobe Creative Suite for designing promotional materials and advertisements.
- Write compelling copy for various platforms including websites, social media, and print media.
- Monitor campaign performance metrics and adjust strategies as needed to optimize results.
Skills
- Proficiency in social media marketing and digital marketing techniques.
- Strong knowledge of advertising principles and practices.
- Experience with budgeting for marketing initiatives.
- Familiarity with Adobe Creative Suite for design purposes.
- Understanding of product management processes.
- Basic knowledge of HTML for website updates.
- Excellent copywriting skills for creating engaging content.
- Knowledge of SEO best practices to enhance online visibility.
- Strong analytical skills to assess campaign performance and market trends.
Join our team as a Sales and Marketing Manager where your expertise will play a crucial role in shaping our brand's future!
Job Type: Full-time
Pay: $1,800.00 - $6,000.00 per month
Schedule:
- 8 hour shift
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Ann Arbor, MI 48103 (Preferred)
Ability to Relocate:
- Ann Arbor, MI 48103: Relocate before starting work (Required)
Work Location: In person
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