Senior Associate, Leisure Travel Marketing
LOCATION
Remote/Hybrid
QUALIFICATIONS
Bachelor’s degree in Marketing, Business, or related field; 5+ years of experience in performance and digital marketing, particularly in leisure travel or luxury; expertise in email marketing and social media strategy; strong data analysis, organizational, and project management skills.
RESPONSIBILITIES
Develop and execute integrated marketing strategies; create engaging content for various platforms; plan loyalty and referral programs; monitor marketing performance; collaborate across teams; and stay updated on industry trends to enhance strategies.
INDUSTRY
Financial Services / Travel Marketing
SHORT DESCRIPTION
Seeking a Senior Associate, Leisure Travel Marketing to drive demand and enhance brand visibility through innovative marketing strategies within Chase Travel.
If you have a passion for travel, a knack for data-driven insights, and a talent for creating engaging content, this is your opportunity to make a significant impact in a fast-paced, innovative environment.
As a Senior Associate, Leisure Travel Marketing within Chase Travel, you will be responsible for developing and executing integrated marketing strategies to drive demand, enhance brand visibility, and accelerate travel sales. This role requires experience with digital marketing, email marketing platforms, social media strategy, and performance marketing within the leisure travel or luxury space. Using your understanding of our customers and our industry, you will craft content and communication strategies across all of our customer touch points.
Job Responsibilities
- Collaborate with the brand, performance marketing, and product teams to plan and create high-quality, relevant, and engaging content for email, social media and other marketing channels
- Plan and execute loyalty and referral programs to drive new and repeat high margin bookings
- Monitor and report on the performance of marketing initiatives, using data-driven insights to optimize strategies and improve results.
- Plan and execute cross line of business marketing to drive leisure travel bookings among Chase customers
- Develop leisure travel supplier presentations representing the VWT and FROSCH travel advisory leisure offering
- Stay up-to-date with industry trends and best practices in email marketing and customer engagement to continuously improve our strategies.
Required qualifications, capabilities, and skills
- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ years of experience in performance and digital marketing, with a focus on the leisure travel or luxury space.
- Proven track record of developing and executing successful digital marketing campaigns.
- Expertise in email marketing platforms and social media content strategy and development.
- Ability to analyze data and derive actionable insights to inform marketing strategies.
- Excellent organizational and project management skills, with the ability to manage complex projects and campaigns
- Ability to work effectively across JPMC organization and drive results.
- Self-starter; ability to proactively solve problems by establishing key relationships quickly.
- Execute brilliantly while managing multiple projects in a fast paced, deadline driven environment.
Preferred qualifications, capabilities, and skills
- Master’s degree preferred.
- Ability to create solutions based on customer needs and insights.
- Possess an entrepreneurial spirit and are passionate about building new businesses and forging new paths.
- Strategic thinkers with strong interpersonal and influencing skills to drive collaboration, innovation, and growth.
- Team players who can work effectively across the JPMC organization and assume leadership roles to drive results.
- Attuned to changing market dynamics, customer needs, emerging marketing technologies, and their impact on the business.
- Comfortable in a deadline-driven, fast-paced environment, with flexibility and willingness to adapt and change course as needed.
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
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