Senior Manager, Crm And Digital Communications

Posted: 12/13/2024
Annual Salary: $56,961.00 - $75,948.00
Status: Full-time, Exempt

The College of Idaho is seeking a dynamic and experienced Senior Manager of CRM & Digital

Communications to join our Marketing & Communications team. This position plays a crucial role in

optimizing the use of our Customer Relationship Management (CRM) system, specifically Slate, to

engage with prospective Graduate students, manage communications, and improve enrollment

outcomes.

The Senior Manager of CRM & Digital Communications will collaborate with the College Admissions

team to oversee all aspects of the College’s Slate CRM for graduate programs, ensuring smooth

operations and alignment with institutional goals. This position will design and execute

personalized communication campaigns within Slate to enhance the College’s recruitment efforts,

as well as analyze campaign performance and trends to provide data-driven recruitment

recommendations. Collaboration with strategic campus partners will be key to ensuring the

integration of Slate with other campus systems while continuously assessing and improving CRM

workflows and communication strategies.

The ideal candidate will possess a Bachelor’s degree in marketing, communications, information

systems, or a related field. Additionally, they should have at least four (4) years of experience

working with Slate or other CRM systems, specifically focusing on communications, recruitment, or

enrollment and sales management. Familiarity with digital marketing and communications tools,

such as Google Analytics, social media platforms, and web content management systems, is highly

desirable.

Candidates must be authorized to work in the United States as of the expected hire date and

throughout the date of their employment without sponsorship from The College of Idaho. A current

valid driver’s license is also required and candidates must be vehicle insurable.

The College of Idaho offers competitive benefits including tuition waiver for dependents, health

insurance, a retirement plan with employer match, generous paid time off, free access to on-campus

fitness centers, and free admission to campus events.

A complete application will include a current résumé, a cover letter addressing qualifications for
the position, and the names and contact information of three (3) references, two (2) management
and one (1) professional to hr@collegeofidaho.edu. Review of applications will begin immediately
and continue until the position is filled. Additional information may be requested from qualified
candidates as we move through the applicant review process.

With over 132 years of history, The College of Idaho is a regional and national leader in higher
education. The College of Idaho is an inclusive community of exceptional learning that challenges
the ambitious and forges pathways to success and purpose.

The College of Idaho is proud to be an equal-opportunity employer. We are committed to attracting,
retaining, and maximizing academic excellence through a diverse and inclusive workforce.