Senior Product Manager, Us Nemolizumab Marketing
LOCATION
Boston, MA (office-based, requiring 3 days per week in the office)
QUALIFICATIONS
Bachelor's degree in marketing, Business, Life Sciences, or related field; 2+ years in consumer marketing and 3+ years in the pharmaceutical industry preferred; strong strategic thinking, problem-solving skills, and digital marketing experience.
RESPONSIBILITIES
Drive consumer marketing strategies for Nemolizumab, lead marketing projects, ensure compliance with regulations, collaborate with cross-functional teams, track performance metrics, and optimize campaigns based on insights.
INDUSTRY
Pharmaceuticals & Healthcare
SHORT DESCRIPTION
Seeking a Senior Product Manager for US Consumer Marketing to develop and execute strategies for Nemolizumab, a specialty biologic treatment, to enhance brand awareness and consumer engagement.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.
Location: Boston
Overview:
- Lead the development and execution of comprehensive consumer marketing projects to drive awareness, engagement, and adoption of nemolizumab. Projects include, but are not limited to brochure creation, digital media, print materials, and patient testimonials
- Partner with other members of the Marketing team to contribute to Annual Brand Plan process
- Tactical pull-through of nemolizumab consumer marketing strategy, ensuring a consistent and compelling brand voice across all consumer touchpoints.
- Understanding of MLR submission process.
- Partner with the medical, legal, and regulatory teams to ensure all marketing activities are compliant with pharmaceutical industry regulations.
- Collaborate with external agencies, media partners, and vendors to execute campaigns and promotional initiatives, including project and budget oversight.
- Work with print vendors/fulfillment centers to monitor budget, timelines, and inventory.
- Collaborate with other cross-functional partners including HCP marketing, Market Research, Patient Services, and Omnichannel Marketing
- Partner with Finance & Procurement to own and track budget – including opening and managing PO’s
- Develop and track key performance indicators (KPIs) for all consumer marketing campaigns.
- Measure the success of marketing programs through ROI analysis, market share growth, consumer engagement, and brand awareness metrics.
- Provide actionable insights and recommendations to optimize ongoing campaigns and future marketing strategies.
- Bachelor’s degree in marketing, Business, Life Sciences, or related field; MBA or advanced degree preferred
- Minimum of 2+ years of experience in consumer marketing, with at least 1 year in the pharmaceutical or healthcare industry.
- Minimum of 3+ years of experience in the pharmaceutical industry preferred
- Proven track record of executing successful consumer marketing campaigns, with demonstrated ability to drive brand growth in competitive markets.
- Experience in overseeing various advertising agencies and vendor management.
- Experience working within regulated industries, including familiarity with FDA guidelines and pharmaceutical marketing regulations.
- Strong strategic thinking and problem-solving skills.
- Experience in digital marketing / media strategies, and data analytics tools.
- Ability to translate complex scientific and medical information into consumer-friendly messaging.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication skills, both written and verbal, with the ability to influence cross-functional teams.
- Highly collaborative with the ability to work in a fast-paced, dynamic environment.
- Detail-oriented and results-driven with a focus on driving measurable outcomes.
- This is an office-based position requiring 3 days per week in our Boston office.
- Ability to travel 10-25% of the time.
- Valid passport required.
You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base. You will also have access to a range of company benefits, including a competitive wage with shift differential, annual bonus opportunities and career advancement and cross-training.
- If your profile is a match, we will invite you for a first virtual conversation with the recruiter.
- The next step is a virtual conversation with the hiring manager
- The final step is a panel conversation with the extended team
At Galderma, you'll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do.
This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not an employment contract, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.
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