adidas
Senior Product Manager - Us Sports Apparel
LOCATION
Portland, OR, US
QUALIFICATIONS
College degree in marketing, business, textile, or fashion; minimum of 5 years of product marketing experience; strong leadership skills; fluent in English; PC skills (MS Office).
RESPONSIBILITIES
Create on-field uniforms for Football and Dugout; implement category strategies; manage and develop team; engage with merchandising and Go-To-Market teams; analyze category performance; collaborate with cross-functional teams to drive product creation.
INDUSTRY
Sports Apparel
SHORT DESCRIPTION
Seeking a Senior Product Manager to identify business opportunities, influence product categories, and drive consumer strategies within US sports apparel.
- Create all on-field uniforms for our Football and Dugout NCAA and key Grassroots partners
- Drive credibility through sport inspired culture wear
- Implement strategic category and range direction that meet the needs of our consumers as well as support the BU’s financial and growth objectives
- Ability to create and implement short- and long-term product and category strategies
- Manage a team and develop their functional and social skills using available resources to create a top performing team
- Engage with North American product merchandising and Go To Market organization to interpret and drive localized opportunities.
- Drive international growth strategy and cross market alignment.
- Collaborate with cross-functional groups to ensure creation of industry leading products. Identify new business opportunities to drive innovation and commerciality with a range for all athletes from youth to pro
- Have full understanding of the product creation process to drive it forward
- Be a role model for all team members in regard to strategic direction and the product creation process
- Analyse and report category business performance to ensure achievement of category KPIs
- Positively represent the category both internally and externally
- Work with the Merchandising, Sales, Brand Marketing and Sports Marketing teams throughout the season to define strategic marketing direction
- Lead consumer insight groups to understand trends and gain valuable product insights
- Personnel managed – yes Budget managed – no
- Steer a strong relationship and ensure constant dialogue/feedback with
- US Sports Business Unit Cross-functional team (Design, Development, Merchandising, Sports Marketing, Materials, Costing, Planning)
- Global business units
- NCAA Coaches and Leadership
- Markets, local business units, local merchandising leads and relevant key retailers and Universities
- Manage a team to create industry leading products
- Inspire, coach and lead; set framework for performance and growth
- Strong collaboration skills
- In-depth knowledge of respective product category and consumer
- Team builder with ability to influence others
- Ability to intake multiple sources of information/briefs and confidence and acumen to act decisively and with speed
- Advanced analytical skills, solution driven and result oriented, strong business orientation
- Ability to thrive in a fast-paced environment
- Strong written and verbal communication skills
- Lateral thinking and challenge status quo
- Profound consumer, market and retail knowledge especially in regard to different needs of different countries/ regions
- Execute change management
- Cooperate effectively to maintain and develop trustful relationships
- Ability to travel
- Passion for sports
- College degree, preferably in marketing/business /textile/fashion
- Minimum of 5 years Product Marketing experience with APP, FTW , ACC or comparable background
- Strong, proven leadership skills
- Experience in trade or sales is helpful
- Fluent in English
- PC skills (MS Office programs)
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
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